Becoming Mona Lisa: The Making of a Global Icon
Average customer rating: 5 out of 5 stars
  • Great Book About a Mysterious Painting
  • Not Just the Painting, but the Popularity
  • NUMBER 779, STUDIED FROM ALL ANGLES!
Becoming Mona Lisa: The Making of a Global Icon
Donald Sassoon
Manufacturer: Harcourt
ProductGroup: Book
Binding: Hardcover

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ASIN: 0151008280

Amazon.com

What is it with the Mona Lisa? Why has one small Renaissance painting of a woman--whose "mysterious" smile nobody paid much attention to until the 19th century--become the most famous artwork in the world? Donald Sassoon's witty, tidbit-packed social history Becoming Mona Lisa: The Making of a Global Icon investigates the people, institutions, and ideas that shaped popular taste. Deftly folding prodigious research into a lively narrative, Sassoon emphasizes the role of marketing--from a haunting description by English essayist Walter Pater to press coverage of the painting's theft from the Louvre (1911), vandalism by a stone-throwing visitor (1956), and headline-grabbing exhibition in the U.S. (1963). Beginning in the 20th century, a range of interpretations by other artists--some of which are included in the book's modest group of color reproductions--join the unstoppable tide of spoofs, travesties, advertising images, and even medical diagnoses of the unsinkable Lisa. --Cathy Curtis

Book Description

Perhaps better than any other art object, the Mona Lisa demonstrates that something can be high art and pop, classic and cool. Donald Sassoon provides a fascinating account of how Leonardo da Vinci's masterpiece became what it is today. He examines how the Renaissance genius created the picture, who the subject was, why it gained its unrivalled position in the art world, and how it has come to be used and abused by other artists and the international advertising industry.

Tracing the reception of da Vinci's paintings as well as the development of the museums, essential to bringing art to a broad public audience, Sassoon's account is as much the story of serious art's popularization as it is of one painting's ascendance to the status of global icon.

Brilliantly illustrated, this lively, engaging narrative is meticulously researched and written in an elegant, accessible prose.

Facts Behind the Smile

1) The most commonly asked question at the Louvre:
Where is the Mona Lisa?

2) In 2003, the Mona Lisa will become the only painting in the Louvre to occupy its own room.

3) As well as hanging in the Louvre, the Mona Lisa appears on mugs, ashtrays, calendars, folders, T-shirts, and mousepads.

4) Eighty-five percent of all Europeans think the Mona Lisa is the
best-known painting in the world.


Customer Reviews:

5 out of 5 stars Great Book About a Mysterious Painting .......2005-05-16

Everyone In the World Knows that Mona Lisa Is the Greatest Painting of all time. Buy this Book and Learn how that masterpiece was made.

5 out of 5 stars Not Just the Painting, but the Popularity.......2001-12-01

What question gets asked most often by visitors to the Louvre? There is one question that tops the existential query, "Where am I?" The question is, "Where is the _Mona Lisa_?" This reflects the importance of this particular icon. A famous cartoon in the _New Yorker_ made the matter sharper. It showed a middle-aged American couple rushing into the Louvre and asking the guard: "Which way to the _Mona Lisa_? We're double-parked!" That's an exaggeration, but not much of one. According to Donald Sassoon's _Becoming Mona Lisa: The Making of a Global Icon_ (Harcourt), the crowd around the masterpiece, some illegally taking flash pictures, is like a crowd around a pop star complete with paparazzi. Sassoon has taken on the task of explaining how it is that this work has a reputation as The World's Most Beautiful Painting. That title, of course, is arguable, but it is certainly the most famous painting, and how this came to be makes a great story.

Of course Mona is good-looking, but that doesn't explain it. Leonardo painted other female portraits of handsomer women. For centuries, _The Last Supper_ was his more famous work. It was only when a cult of Leonardo rose among the romantics in the nineteenth century that his work loomed over that of, say, Michelangelo and Raphael, who were far more prolific and influential. Leonardo was busy doing other stuff, and mostly failing. His gadgets stayed on the page and his experiment with oils on the _Last Supper_ doomed it to precipitous decay. In the romantic imagination of a century and a half ago, however, dreaming big and failing was heroic, and he looked the part, although his bearded, god-like visage is probably not the self-portrait everyone assumed. Gautier and Pater wrote purple prose about the lady, and if she had hired a publicity agent, she could not have achieved greater success. In 1911 she made headlines because she was stolen, and she has been a steady focus for fiction during the twentieth century. Sasson has listed many, many references to her, such as Nat King Cole's famous song.

When in 1919 Marcel Duchamp drew a beard and goatee on a postcard of her, and exhibited this naughty French postcard under a saucy title, he continued a trend of including Mona in popular art, something that Malevich, Dali, Magritte, and Warhol have all done as well. There are good send-ups and bad, some that expand our ideas of the realm of this icon, and some that are just gross. All get included in this remarkably inclusive and wide-ranging book. Witty and lucid, it is not so much about a painting as it is about fashions and history, and the role chance plays in our search for objects of fame.

5 out of 5 stars NUMBER 779, STUDIED FROM ALL ANGLES!.......2001-11-01

Mr. Sassoon sets out to discover why the "Mona Lisa" is the most famous painting in the world. By the end of this book I don't think we have the answer, but that's not Mr. Sassoon's fault. I really don't think that question can be answered satisfactorily, but no matter-Mr. Sassoon gives it his all and provides us with an entertaining trip through the history of "La Joconde", as "she" is known in France.

We learn many interesting facts along the way: The painting was acknowledged as a masterpiece even during Leonardo's lifetime. One reason was Leonardo's use of the "contrapposto" position, which shows the model's torso in a three-quarter view, while the face looks in a different direction. This is meant to bring movement to what, in a full straight-on view, would otherwise be static. Surprisingly, there was nothing special about "the smile." Smiles were common in Renaissance portraiture. What would have been unusual would have been someone looking sad in a portrait of the time. Interestingly, Leonardo tried that in his portrait "Ginevra de'Benci". That model was also "prettier" than the model for the "Mona Lisa", at least by current standards. But that painting is nowhere near as famous as the "Mona Lisa".

Mr. Sassoon takes us through all the hoops in trying to explain why the "Mona Lisa" is most famous. Besides the fact that Leonardo painted it, the author mentions the fact that the painting is in the Louvre; that it was stolen in a famous theft just a few years before WWI; that the advertising industry has latched onto the painting ad nauseum, etc. We reach the end of the book not really believing that any of this is sufficient to explain the superstar status of this painting. Mr. Sassoon himself points out that there are many other paintings by equally famous artists; many such paintings in the Louvre; many famous paintings that have been involved in famous thefts, etc. So, why the "Mona Lisa".....

So, just read this book for the interesting history of the painting and for the author's trenchant observations on the "art world". It helps that Mr. Sassoon has a great sense of humor about the whole thing, also. What other painting could inspire a man to sell his business so that he could take a job as a Louvre guard? This is what a man named Leon Mekusa did in 1981. He explained that he considered "being able to greet the 'Mona Lisa' before anyone else in the morning as such a privilege that he had asked not to be paid."!! People even write letters to the painting, care of the Louvre....

Oh, by the way, in case you're wondering about the title of this review; The "Mona Lisa" bears the Louvre inventory number of 779. That's one mystery cleared up anyway...
Becoming Mona Lisa
Average customer rating: Not rated
    Becoming Mona Lisa
    Donald Sassoon
    Manufacturer: Harcourt
    ProductGroup: Book
    Binding: Paperback
    ASIN: B000TO8D3I

    Product Description

    2001 paperback. Color photos.
    Becoming Mona Lisa : The Making of a Global Icon
    Average customer rating: Not rated
      Becoming Mona Lisa : The Making of a Global Icon
      Leonardo] Sassoon, Donald [Da Vinci
      Manufacturer: Harcourt, Incorporated
      ProductGroup: Book
      Binding: Hardcover
      ASIN: B000NPUWI2
      Becoming Mona Lisa the Making of a Globa
      Average customer rating: Not rated
        Becoming Mona Lisa the Making of a Globa
        Donald Sassoon
        Manufacturer: Harvest Books
        ProductGroup: Book
        Binding: Paperback
        ASIN: B000OJGB14
        Becoming Mona Lisa: The Making of a Global Icon
        Average customer rating: Not rated
          Becoming Mona Lisa: The Making of a Global Icon
          Donald; Sassoon, Don Sassoon
          Manufacturer: Harcourt
          ProductGroup: Book
          Binding: Paperback
          ASIN: B000OJEKTE

          Ancient Egyptian, Mesopotamian & Persian Costume
          Average customer rating: Not rated
            Ancient Egyptian, Mesopotamian & Persian Costume
            Mary G. Houston
            Manufacturer: Dover Publications
            ProductGroup: Book
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            Clothing was hardly a practical necessity in North Africa and what is today the Middle East. Often a luxury item in these warm, humid climates, it became more essential as people's lives improved socially and economically. But even then, the drapery was light and tended to accent the body's shape rather than conceal it. The first part of this profusely illustrated and scrupulously researched text examines the evolution in apparel worn by Egyptian royalty, priests, musicians, manual workers, the military, and foreigners (as depicted by Egyptian artists). Two additional sections consider clothing worn in ancient Mesopotamia and Persia, focusing largely on Sumerian, Babylonian, and Assyrian styles. Over 250 illustrations, drawn in the artistic style of the period, are accompanied by flat patterns showing the cut of the garment, thus enabling today's costumers to accurately reconstruct this apparel. A comprehensive archive that will not only be of immense value to fashion historians and students of costume design, this volume will also fascinate anyone interested in the development of artistic representation. Unabridged republication of the 2nd edition of Ancient Egyptian, Mesopotamian & Persian Costume and Decoration, published by Adam & Charles Black, London, 1954. Introduction. Over 250 illustrations.
            Ancient Egyptian Mesopotamian and Persian Costume and Decoration.
            Average customer rating: Not rated
              Ancient Egyptian Mesopotamian and Persian Costume and Decoration.
              Mary G. Houston
              Manufacturer: Adam & Charles Black.
              ProductGroup: Book
              Binding: Hardcover
              ASIN: B000O3MKEM
              Ancient Egyptian, Mesopotamian & Persian costume and decoration (A technical history of costume, v.1)
              Average customer rating: Not rated
                Ancient Egyptian, Mesopotamian & Persian costume and decoration (A technical history of costume, v.1)
                Mary Galway Houston
                Manufacturer: Barnes & Noble
                ProductGroup: Book
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                Ancient Egyptian, Mesopotamian and Persian Costume and
                Average customer rating: Not rated
                  Ancient Egyptian, Mesopotamian and Persian Costume and
                  Mary G. Houston
                  Manufacturer: Barnes & Noble
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                  ASIN: 006492999X

                  Il Gatto Sul G, Volume 1
                  Average customer rating: 5 out of 5 stars
                  • I Love This Series~ :D
                  • Il Gatto Sul G
                  • I must admit...
                  • The Mozart of Manga
                  • erm...hello... *waves*
                  Il Gatto Sul G, Volume 1
                  Tooko Miyagi
                  Manufacturer: Digital Manga Publishing
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                  5 out of 5 stars I Love This Series~ :D.......2006-11-28

                  I think it's very gorgeously drawn and I'm in love with it! D:

                  *bounce*
                  So cute.
                  So beautiful.
                  I highly reccomend it! :D ^__^

                  5 out of 5 stars Il Gatto Sul G.......2006-11-07

                  So refined. The art is gorgeous plus the story is intriguing. If you understand psychology and the way multiple personality disorder works than you will realize the author did their homework. Also and ofcourse if you are not into guys falling in love with guys than you will probably not enjoy this. I personally don't care who falls for who as long as the characters are emotionally engrossing and the story is able to hold my attention, this will. Volume II only gets better! It's so sexy, musically, erotically and subtly.

                  5 out of 5 stars I must admit..........2006-10-29

                  I'm not really into yaoi, but the storyline intrigued me to buy it. So I did and I read both volume one and two and must admit it's pretty good. But I've also realized that I do like yaoi. Maybe even more than my other manga. I can't wait for volume three!
                  ~omega-rose

                  5 out of 5 stars The Mozart of Manga.......2006-05-18

                  I've always loved Yaoi. Every chance I get, I browse any book store to find a new title or continue an old one. So naturally, when I saw this one, I jumped to it and started to read. The cover art is truly beautiful in itself, and the art inside was amazing and flowed rather well. The plot itself is a bit fast paced and I'm sure a few yaoi first-timers may be flipping back a few pages and skimming over once or twice, and the schizophrenic Riya can be a bit confusing to determine once you realize his major problem, but the drama, intensity, and character connections will indeed keep you hooked. I couldn't believe I had finished, but when I did, I immediately said, "I must buy volume 2!!!" An overall wonderful story (though hard to pronounce title), I give this book a 4 1/2 out of 5 stars! Recommended strongly for fanatics.

                  5 out of 5 stars erm...hello... *waves*.......2006-05-14

                  Ok... so I have to say, this was the first Yaoi book I've read so far. And you know what? I LIKED it. I'll admit, that at first the only reason I bought this book was because of how the characters were drawn (I liked them). However, I can safely say I'll be buying the 2nd volume for a different reason.

                  I'm not gonna tell you that, yes, you'll DEFINITELY love this book, or anything like that. Because not everyone WILL like this book. People all have different opinions. Just know that I gave it a chance, and I'm really glad I did.

                  Waiter, There's a Horse in My Wine
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                  Waiter, There's a Horse in My Wine
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                  Customer Reviews:

                  4 out of 5 stars A fun read.......2007-08-29

                  Jennifer Rosen is a true expert on wines of all types. She displays many innovative and fun ways to share her knowledge. A great read for wine lovers at all levels.

                  5 out of 5 stars Just Plain Fun.......2007-08-28

                  Rosen's writing is creative and appealing without seeming forced, which is rare. This book will entertain even those who don't feel compelled to read everything ever written about the world of wine. Give this book to someone who's never read a wine book and they'll laugh their way through it before realizing how much they've learned.

                  Rosen is one of the food and wine writers I turn to when I want a little bit o' fun inserted into my day. She reminds me of what attracted me to the wine business in the first place. I can't read Rosen without smiling.

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                  4 out of 5 stars Laughing and Learning.......2007-01-09

                  I really enjoyed Jennifer's book. She has a great way with the American language. The book holds your attention while teaching aspects of wine that are not normally covered by the "Wine Snobs". I actually preferred her second book, but this was worth my time. I now use both books as hostess gifts when visiting my wine drinking friends.
                  She's also a Hottie!

                  5 out of 5 stars Pick it out, like a bit of cork.......2007-01-06

                  Pick this book up if you want to have a laugh about the world's oldest cupa. Jennifer Rosen examines people's relationships with wine and the many facets of wine's own personality. You'll laugh, you'll learn, you'll toast this natural, relaxed approach to such an enamored and intimidating subject. So pour some good bag-in-box cabernet into your favorite Happy Birthday mug, kick back and enjoy.

                  5 out of 5 stars Just plain fun to read.......2005-06-12

                  Waiter, There's a Horse In My Wine is a chuckle-inducing collection of writings by internationally-acclaimed wine writer and educator Jennifer Rosen. Written with especial tongue-in-cheek humor, Waiter, There's a Horse in my Wine shows the reader how to deal with wine snobs, impress friends, and give enemies pause! Cartoonish black-and-white illustrations add a charming touch to this delightful guide; regardless of whether one is a connoisseur of wine or hardly ever drinks it, Waiter, There's a Horse In My Wine is just plain fun to read.

                  Duty, Honor, Applause: America's Entertainers in World War II
                  Average customer rating: 5 out of 5 stars
                  • Even the celebrities of "The Greatest Generation" were great
                  • All the great classic stars are featured!
                  Duty, Honor, Applause: America's Entertainers in World War II
                  Gary L. Bloomfield , and Arlen C. Davidson
                  Manufacturer: The Lyons Press
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                  Book Description

                  A moving tribute to the greatest generation of entertainers.

                  Customer Reviews:

                  5 out of 5 stars Even the celebrities of "The Greatest Generation" were great.......2006-01-01

                  In a long ago time, movie stars and other entertainment celebrities didn't consider themselves to be shrewd political geniuses. Instead they believed in their nation and offered their specialized skills to entertain and cheer the troops, help educate the public about the purpose of the war, promoted the sale of war bonds, the conservation of critical raw materials and, in general, behaved as patriotic citizens. More than a few gave up their privileged lifestyles to actually fight in behalf of their country, like Clark Gable and Jimmy Stewart did. Can you imagine that today?

                  In this marvelous work, the authors recount the work of major league entertainers like Bob Hope through lower echelon technicians who helped in the war effort.

                  The names of the past are legion and probably mostly unknown to today's generation. Betty Grable, Jane Russell, William Wyler. Brave, unselfish men and women who served the nation in a wide variety of roles all throughout the world.

                  They kept their political views to themselves, didn't threaten to move to France (which would have been inconvenient during WWII) and didn't open their mouths to reveal themselves as incapable of deep political thought.

                  Richly illustrated, this book may stir the memories of those with memories of the period and, perhaps more importantly, may inform a younger generation that entertainers haven't always been people who hated their nation.

                  Jerry

                  5 out of 5 stars All the great classic stars are featured!.......2005-05-12

                  This book is a wonderful tribute to the classic Hollywood stars who entertained the troops during World War 2. Their are some wonderful stories about classic actresses including Carole Landis, Betty Grable, Rita Hayworth, Betty Hutton, and Lana Turner. This is a very large book and it's filled with rare photos. If you're a fan of the golden age of Hollywood this is a book you'll really enjoy!

                  File Under Popular: Theoretical and Critical Writings on Music (Semiotext(e))
                  Average customer rating: 5 out of 5 stars
                  • A very interesting and informative book
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                  Fervent and deep takes on pop music arguing against the culture of alienation and for a meaningful form, arrived at through theory, consciousness, and praxis. By one of music's most ardent thinkers and innovative drummers (Henry Cow, Cassiber). “A stirringly aggressive antidote to contemporary pop cynicism.” —Simon Frith

                  Customer Reviews:

                  5 out of 5 stars A very interesting and informative book.......2004-07-06

                  I was very impressed with Chris Cutler's book. This man is a professional drummer and has been involved in the European musical scene since the 60's. He obviously has a passion for his craft and has accumulated a great deal of experience and knowledge of "popular" music in general.

                  The chapters on Pink Floyd's founder Syd Barrett and the Sun Ra Arkestra were especially interesting and illuminating. I have enjoyed the work of both of these men for several years and Cutler's thoughts on their music and vision has helped me to understand and appreciate their work on a higher level.

                  If you admire either one of these artists, or just quality rock and jazz in general, I highly recommend this book.
                  FILE UNDER POPULAR: THEORETICAL AND CRITICAL WRITINGS ON MUSIC
                  Average customer rating: Not rated
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                    Chris Cutler
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                    Shadows of Yog-Sothoth: A Global Campaign to Save Mankind (Call of Cthulhu Horror Roleplaying)
                    Average customer rating: 4.5 out of 5 stars
                    • Nice
                    • A seven-part campaign revealing the Silver Twlight organization
                    • A GRAND, MULTI-PART CAMPAIGN
                    Shadows of Yog-Sothoth: A Global Campaign to Save Mankind (Call of Cthulhu Horror Roleplaying)
                    Sandy Petersen
                    Manufacturer: Chaosium Inc.
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                    Customer Reviews:

                    4 out of 5 stars Nice.......2007-07-25

                    This is a nice scenario book. I can recommend it, having said that it is not perfect. The plot was ok, but not marvelous. A bit to linear and simple, but all in all good.

                    5 out of 5 stars A seven-part campaign revealing the Silver Twlight organization.......2005-08-08

                    Sandy Petersen, et.al.'s Shadows Of Yog-Sothoth: A Global Campaign To Save Mankind (1568821743, $23.95) also adds to the 'Call of Cthulhu' roleplaying game, presenting a seven-part campaign revealing the Silver Twlight organization. Chapter connections, biographical sketches of characters, numerous line drawings and complex plot details will be welcomed by avid roleplayers.

                    5 out of 5 stars A GRAND, MULTI-PART CAMPAIGN.......2005-06-20

                    This 176 page soft cover book is a seven part campaign adventure for the Call of Cthulhu role-playing game. Set in the late 1920's, the scenarios can be played independently or as part of a massive campaign to halt the threat of a sinister cult who is trying to raise the city of R'Lyeh from the ocean's depth and release the Great Old Ones on the world. The campaign is geared towards more experience players although you could take a couple of newbies along as well.

                    In the first scenario, the investigators learn of the Group called the Hermetic Order of the Silver Twilight. The group has a secret cult interior that most of its members do not even know about. The investigators will join the Order and attempt to infiltrate its secret cult in order to discover its sinister intentions.

                    In the second adventure, a new group called "Look to the Future" attempts to finance and carry out the plots of the Silver Twilight. This adventure will result in a player or two taking a short but memorable jaunt into the future.

                    Part three takes the investigators to Scotland and the town of Cannich to encounter witches and the mythical Serpent people, in search of a missing archaeologist who discovers some ancient Pictish ruins and a mysterious disk. A tale influenced by Arthur Machen and Robert E. Howard!

                    The fourth adventure finds the investigators contacted by a Hollywood millionaire who wants them to find out the source of the problems on the set of his new film. They'll encounter ghostly images on an outtake reel and discover the sinister history of Devil's Canyon.

                    From Hollywood to Portland, Maine for the next scenario as the true plots of the Silver Twilight unfold and the investigators are faced with three terrible deathtraps.

                    Scenario six takes the action to one of the most mysterious places on Earth-Easter island and it's massive stone statues in what will be the most dangerous adventure yet.

                    Everything climaxes in "The Rise of R'lyeh" as the investigators travel to that island, now risen from the ocean, for the final battle against the Lords of the Silver Twilight.

                    In addition to these seven connected adventures, the book also provides two additional scenarios geared towards newer players. "People of the Monolith" is based upon "The Black Stone" written by Robert E. Howard in probably his most famous Cthulhu Mythos tale. The other scenario, "The Warren" takes the players to Boston to investigate the deserted Boucher estate and attempt to locate a friend of one of the investigators.

                    While I've been role-playing for over 25 years, I'm a relative newcomer to "Call of Cthulhu". What impresses me most is how great a job the designers do in making things easy on the GM or Keeper. It makes no assumptions that you're already an expert and leads new Keepers like myself along with thorough information. The inclusion of handout materials in the form of mock newspaper articles, telegrams, photos, etc, that can be copied for the players is a great touch and does a far better job of conveying the feelings of suspense and dread than I eve could if I merely tried to describe the action for the players. They realize full well how important mood is to this game and do everything they can to help the keeper convey that to the players. They even provide tips on what kind of music would be appropriate to play in the background during certain adventures. I never saw that in D&D before! An excellent campaign for players of this game. Better for experienced players but even new players can get through it with a little help from the Keeper.

                    Reviewed by Tim Janson
                    Shadows of Yog-Sothoth: A Global Campaign to Save Mankind (Call of Cthulhu Horror Roleplaying, #2010)
                    Average customer rating: Not rated
                      Shadows of Yog-Sothoth: A Global Campaign to Save Mankind (Call of Cthulhu Horror Roleplaying, #2010)

                      Manufacturer: Chaosium Inc.
                      ProductGroup: Book
                      Binding: Paperback
                      ASIN: B000BBGRKU

                      Product Description

                      Sections: The Hermetic Order of the Silver Twilight (Hutchison), Look to the Future (Petersen), The Coven of Cannich (Clegg), Devils Canyon (Carnahan), The Worm that Walks (Petersen), The Watchers of Easter Island (McCall), The Rise of R'lyeh (Petersen), The People of the Monolith (Shelton), The Warren (Gore).
                      Shadows of Yog-Sothoth: A Global Campaign to Save Mankind
                      Average customer rating: Not rated
                        Shadows of Yog-Sothoth: A Global Campaign to Save Mankind
                        Call of Cthulhu & Chaosium; Sandy Petersen
                        Manufacturer: Chaosium
                        ProductGroup: Book
                        Binding: Paperback
                        ASIN: B000P101J4

                        1001 Ways to Energize Employees
                        Average customer rating: 3.5 out of 5 stars
                        • Lots of Stories - Little Organization
                        • Energy Raising Methods to Counteract Tedium and Staleness
                        • A Book For Ideas
                        • A must-have for managers and HR folks
                        • A fast how-to book on energizing teams... lacks depth
                        1001 Ways to Energize Employees
                        Bob Nelson
                        Manufacturer: Workman Publishing Company
                        ProductGroup: Book
                        Binding: Paperback

                        GeneralGeneral | Business & Investing | Subjects | Books
                        Human Resources & Personnel ManagementHuman Resources & Personnel Management | Industries & Professions | Business & Investing | Subjects | Books
                        LeadershipLeadership | Management & Leadership | Business & Investing | Subjects | Books
                        ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                        MotivationalMotivational | Management & Leadership | Business & Investing | Subjects | Books
                        Look Inside Business BooksLook Inside Business Books | Trip | Specialty Stores | Books
                        Similar Items:
                        1. 1001 Ways to Reward Employees 1001 Ways to Reward Employees
                        2. 301 Ways to Have Fun at Work 301 Ways to Have Fun at Work
                        3. The 1001 Rewards & Recognition Fieldbook: The Complete Guide The 1001 Rewards & Recognition Fieldbook: The Complete Guide
                        4. Make Their Day! Employee Recognition That Works Make Their Day! Employee Recognition That Works
                        5. Get Weird! 101 Innovative Ways to Make Your Company a Great Place to Work Get Weird! 101 Innovative Ways to Make Your Company a Great Place to Work

                        ASIN: 0761101608

                        Book Description

                        Take the brakes off your business. In the perfect follow-up to 1001 Ways to Reward Employees, the innovative book that has sold over one million copies, Bob Nelson reveals what real companies across America are doing to get the very best out of their employees-and why it's the key to their success.

                        Energizing is listening-AT&T's Universal Card Service's employee suggestion system yields 1,200 ideas a month and millions of dollars in savings. Energizing is encouraging risk-taking-Hershey Foods gives out The Exalted Order of the Extended Neck Award. Energizing is Starbuck's making employees partners, Saturn creating teams that function as independent small businesses, Springfield Remanufacturing's opening its books to all employees.

                        With case studies, examples, techniques, research highlights, and quotes from business leaders, 1001 WAYS TO ENERGIZE EMPLOYEES is invaluable for managers seeking to increase employee enthusiasm and involvement.

                        Customer Reviews:

                        3 out of 5 stars Lots of Stories - Little Organization.......2006-12-31

                        It's probably unfortunate that I already owned "100 Ways to Motivate Others" before buying this book. I was looking for ways to help appreciate and reward my volunteers with the low budget I had available. I purchased "1001 Ways to Energize Employees" for the same reasons - looking for ways to help my volunteers feel happy and appreciated in their chosen tasks. Unfortunately, the books seem to overlap quite a bit, and in both cases seem to require quite a large cash outlay.

                        The book is in essence a collection of random ideas from established companies. One company spent $60,000 building a local playground instead of going on a golf outing. That's WAY outside my budget!! They talk about REI losing $1 million by choosing to situate its building closer to where employees live vs where it was good for shipping reasons. Again, way outside my budget. A company in Illinois saved $15 million by cutting out things like its employee picnic. That's nice (I think?) but again, not helpful at all.

                        There are a few reasonable suggestions in here. Provide employee training. Provide a way to solicit employee suggestions. Provide frequent updates on company health. These are all very common sense and are offered in the intro area of just about every management book I've seen. But in many cases, the items shown are contradictory. One item says "provide positive feedback on what is going on." The next item says "Be honest about what is going on even if it's bad news". Well? Be positively negative?

                        I suppose the clearest reason for this book's success is the example that they give, that the most enjoyed feature in a FedEx newsletter is where they report on what other mailing companies are doing. By reading this book, you get "secret" news about what other companies are doing. That's always fun in a peering-through-the-keyhole sort of way. But they rarely tell HOW the information was received, just that it was being done. In cases where they say "the employees love it", that can often be the enthusiastic hopes of the PR department that performed the task. It could be that the employees thought the item was completely inane.

                        It's not that the book was a complete waste of time. It's an enjoyable book to rent from the library, to skim through. It might spur an idea or two from you, out of the 1,001 presented. However, I really would have enjoyed a book that was much more organized, that had much more follow through about the cost involved and the aim of why they did it.

                        5 out of 5 stars Energy Raising Methods to Counteract Tedium and Staleness.......2006-03-06

                        Light Reading. This book is purely focused upon the many ways to build initiative, increase autonomy, raise morale and to design a work environment that fosters creativity, commitment and thusly ENERGY. It is not so much revealing a number of ways to do this, but invites a paradigm shift from which you will naturally do the 1001 things. Fun.

                        Five Stars

                        2 out of 5 stars A Book For Ideas.......2006-02-19

                        This book is helpful to have on the bookshelf for anyone looking for new ideas. I did not find that it really treated its subject in any depth.

                        4 out of 5 stars A must-have for managers and HR folks.......2003-11-04

                        I'm an HR person myself, and have found this (and the 1001 ways to reward) to be an essential part of my library. Many people want to look through it, borrow it... some have kept it, so this is probably my fifth version of the book that I've bought! Try to put your name all over the book so they don't forget it's yours.

                        3 out of 5 stars A fast how-to book on energizing teams... lacks depth.......2003-10-09

                        If you are looking to truly turn around your company or department, this is not the book for you. When does this book come in handy? If you are seeking for quick ideas to energize your team, and are short on inspiration: that is where it's a very comprehensive source. But be realistic: true energizing and change is a process that can't be bought with treats or gifts, but rather built through trust and open communication, among other things. If you want to really energize your team, then be ready for a longterm commitment from your part, that will go beyond just getting them perks or giving them awards.
                        1001 Ways to Energize Employees
                        Average customer rating: 2.5 out of 5 stars
                        • Substance good, reading poor
                        • The cassette is of poor quality
                        • The audio-tape was not good.
                        1001 Ways to Energize Employees
                        Bob Nelson
                        Manufacturer: Soundelux Audio Publishing
                        ProductGroup: Book
                        Binding: Audio Cassette

                        ManagementManagement | Business | Books on Cassette | Audiobooks | Formats | Books
                        GeneralGeneral | Books on Cassette | Audiobooks | Formats | Books
                        Strategy & CompetitionStrategy & Competition | Management & Leadership | Business & Investing | Subjects | Books
                        ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                        GeneralGeneral | Business & Investing | Subjects | Books
                        Human Resources & Personnel ManagementHuman Resources & Personnel Management | Industries & Professions | Business & Investing | Subjects | Books
                        Accessories:
                        1. Sony WMFX479 Walkman Sony WMFX479 Walkman

                        ASIN: 1559352531

                        Customer Reviews:

                        3 out of 5 stars Substance good, reading poor.......1999-06-28

                        The ideas in the book are great for any manager or organization. The reading was very disappointing, which discounts the material.

                        4 out of 5 stars The cassette is of poor quality.......1999-05-12

                        The information Bob Nelson is presenting is lost by the near constant corrections Bob makes while he is reading. A professional reader would be a benefit to the cassette.

                        1 out of 5 stars The audio-tape was not good........1998-07-07

                        The audio-tape is read by the author of the book. He is a poor reader, and it is difficult to listen to the tape. It doesn't flow, there are mispronunciations, and he is a hesitant speaker. If you're interested in this publication, your best bet is to read the book.
                        1001 Ways to Energize Employees
                        Average customer rating: Not rated
                          1001 Ways to Energize Employees
                          Bob Nelson
                          Manufacturer: audible.com
                          ProductGroup: Book
                          Binding: Audio Download
                          ASIN: B000TTC75I
                          2 Titles By Nelson - 1001 Ways to Energize Employees - 1001 Ways to Reward Employees
                          Average customer rating: Not rated
                            2 Titles By Nelson - 1001 Ways to Energize Employees - 1001 Ways to Reward Employees
                            Bob Nelson
                            Manufacturer: Workman
                            ProductGroup: Book
                            Binding: Paperback

                            ManagementManagement | Management & Leadership | Business & Investing | Subjects | Books
                            ASIN: B000NW3YVM

                            Product Description

                            2 Trade paperback Titles By Nelson - 1001 Ways to Energize Employees - 1001 Ways to Reward Employees

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                            5. Caitlin the Irish Dancer Sticker Paper Doll (Dover Little Activity Books)
                            6. Chinese Steles: Pre-Buddhist and Buddhist Use of a Symbolic Form
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                            9. Close Cover Before Striking: The Golden Age of Matchcover Art (Recollectibles)
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