Tattooing A to Z: A Guide to Successful Tattooing/Guide to Sterile Tattooing Techniques
Average customer rating: 4.5 out of 5 stars
  • overpriced
  • Great for beginners
  • Excellent Book, A Must For Beginners and Seasoned Artists
  • Clear,Concise,Detailed, and very informative
  • very interesting and informative
Tattooing A to Z: A Guide to Successful Tattooing/Guide to Sterile Tattooing Techniques
Huck Spaulding
Manufacturer: Spaulding & Rogers Manufacturing
ProductGroup: Book
Binding: Hardcover

GeneralGeneral | Beauty & Fashion | Health, Mind & Body | Subjects | Books
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Accessories:
  1. philosophy hope in a jar daily moisturizer philosophy hope in a jar daily moisturizer

ASIN: 092971900X

Customer Reviews:

4 out of 5 stars overpriced.......2005-06-15

Great book! Tons of info for tattoo newbies and proffesional artists alike but WAY over priced. Why pay so much for a used book when you can buy the book directly from the Huck Spaulding site for 45$ BRAND NEW!

4 out of 5 stars Great for beginners.......2003-02-28

...--This book is geared to the beginner that has no expierance in Tattooing. It gives a lot of information that would otherwise take you a while to figure out. However a book does not take the place of a good insructor, find someone who is willing to give you hands on expieriance in the art of Tattooing. Also if you have been Tattooing for a while, and never had any real or formal training, you will find this book very helpful. But remember Tattooing is Medic-classified as Minor Skin Surgery, and you can really hurt somone if it is done incorrectly. Check out moderntattooscience.com for some info on tattooing.

5 out of 5 stars Excellent Book, A Must For Beginners and Seasoned Artists.......1999-08-18

This book outlines everything from how to choose the correct equipment for you, to how to actually do a tattoo on somebody. Very detailed instructions and very informative. This book is definately a must for anybody and everybody who is wanting to learn how to tattoo. Even if you already know how to tattoo and have been doing so for years, you can't afford to be without this book. A definate must for anybody in the industry as well as those who are wanting to break into the industry and become successfull.

5 out of 5 stars Clear,Concise,Detailed, and very informative.......1999-07-23

This is a must for new and old artists. Very detailed with a lot of illustrations and doesn't leave many questions in your mind-very thorough. The only two questions I had after reading were: Can you use grapefruit to practice tattooing on? Can you use alternative power supplies such as model train transformers? But the publishers being retailers of equipment might not want to suggest that or endorse using fruit to practice on. Great Book that covers every aspect of tattooing!!!!

4 out of 5 stars very interesting and informative.......1999-06-15

i am from sydney, australia and i would like to know if this book is available to me over here?

i have enquired about having this book sent over to me but the shipping costs are more than the book itself.

could you please advise me of this thank you
Tattooing A to Z: A Guide to Successful Tattooing
Average customer rating: 4 out of 5 stars
  • Superb book for beginner Tattoo Artists
  • Great for beginners
  • Tattooing A to Z
  • More like Tattooing A to C
Tattooing A to Z: A Guide to Successful Tattooing
Huck Spaulding
Manufacturer: Not Avail
ProductGroup: Book
Binding: Hardcover

GeneralGeneral | Reference | Subjects | Books
GeneralGeneral | Arts & Photography | Subjects | Books
ASIN: 0970632002

Customer Reviews:

5 out of 5 stars Superb book for beginner Tattoo Artists.......2005-05-03

Beware, Beginners, this book is extremely helpful but purchasing it here would be a devastation to your wallet. You can get this book for $40-$50 ordering directly from the author or practically anywhere else. Please, for godsake, do not buy it here!

4 out of 5 stars Great for beginners.......2003-06-11

This book is geared to the beginner that has no expierance in Tattooing. It gives a lot of information that would otherwise take you a while to figure out. However a book does not take the place of a good insructor, find someone who is willing to give you hands on expieriance in the art of Tattooing. Also if you have been Tattooing for a while, and never had any real or formal training, you will find this book very helpful. But remember Tattooing is Medic-classified as Minor Skin Surgery, and you can really hurt somone if it is done incorrectly. Check out moderntattooscience.com for some info on tattooing.

5 out of 5 stars Tattooing A to Z.......2002-03-14

This book was the best investment I ever made, concerning my buisness as a tattooist. It held vital information about the tattooing process. How to build tattoo guns from the ground up, and how to protect yourself as a tattoo artist legally. And thats only a small part of what this book contains. This book will deffinately stay in my library. And if something shuld happen to it. I WILL BUY ANOTHER ONE.

2 out of 5 stars More like Tattooing A to C.......2001-06-28

Although the most technical "how to" tattoo book available, It still lacks much of the information needed. Hardly worth the ... price tag.

Successful Glamour Photography
Average customer rating: 4 out of 5 stars
  • Fooled by the cover
  • Good information... bad image examples!
  • Outdated glamour
  • Canned , boring and not glamourous
  • Pretty Badass
Successful Glamour Photography
Duncan Evans
Manufacturer: Amphoto Books
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Photography | Arts & Photography | Subjects | Books
PortraitsPortraits | Photography | Arts & Photography | Subjects | Books
ReferenceReference | Photography | Arts & Photography | Subjects | Books
GeneralGeneral | How-to | Photography | Arts & Photography | Subjects | Books
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  3. Professional Model Portfolios: A Step-by-Step Guide for Photographers Professional Model Portfolios: A Step-by-Step Guide for Photographers
  4. Complete Guide to Beauty & Glamor Photography Complete Guide to Beauty & Glamor Photography
  5. Master Lighting Guide for Portrait Photographers Master Lighting Guide for Portrait Photographers

ASIN: 0817459235

Book Description

A Completely revised edition of a best-selling classic, this book lets photographers in on all the secrets of successful, professional glamour photography. It explains how professional photographers achieve their results and how readers of this book can match many of those techniques in their own photography. Jargon-free text discusses lighting equipment needed, whether a digital camera or film should be used, and how to pose models and set up location shots. Filled with hundreds of stunning glamour photographs to highlight the techniques being taught, this book explains every facet of this fascinating, complicated, competitive, yet lucrative genre of photography.

For photographers interested in professional techniques for female portraiture. Profiles more than 350 stunning, full-color glamour photographs.

Customer Reviews:

1 out of 5 stars Fooled by the cover.......2007-08-05

I have purchased many exellent photo books through Amazon.

But this book is purely trash. The pictures are the kind you will find in german/english
page 3 newspapers.

Alle the pics are early 80's (book first published 1988), and this is clearly a poor
reprint, without much added in 2005.

If you like page 3 girls, ok. But if you are serious about glamour photography, stay away.

3 out of 5 stars Good information... bad image examples!.......2007-08-03

Great information but at the price of some really bad images really keep this book from being a definitive source.

1 out of 5 stars Outdated glamour.......2005-09-12

This book would have been a nice try about 25 years ago. Now it is outdated and oldfashioned. The genre has developed rapidly, and the 'glamour' of the 80's is not so glamorous any more. The pictures look aged, and, then, we have the digital world nowadays - just an information for the writer ;)

1 out of 5 stars Canned , boring and not glamourous .......2005-02-16

First, the look inside on this website is not what is in this book,
but of another edition. The photos are so simplistic and boring.
.........................................................
..... Glamour?.. Def. of Glamour: An air of compelling charm, romance, and excitement, especially when delusively alluring. ........ This book has 95% nude women, many with their legs spread open, or breasts and crotch as the focul point. Photos a
15 year old boy would take and like or for men who see only this aspect of women.

The photos are of poor quality--primarily nude women done like simple snapshots of your wife with an adequate camera. If the women were clothed you would not think much of these photos. Not artistic or glamourous at all. The technical information is weak. A bunch of photos of breasts, butts and open crotch shots.

5 out of 5 stars Pretty Badass.......2004-02-15

My main fascination with photography recently has been lighting, so before reading this book I decided to read "Lighting for Glamour Photography". I almost wish I had read this one first since it covers glamour lighting in great detail, plus a whole lot of other stuff.

I just finished reading it today, so it's still sinking in, but if you plan on taking beautiful pictures of women and taking it seriously, you pretty much have to read this book. It's a career's worth of experience in an easy to read book.

I've got to say though that some of the 80's style pictures are pretty laughable, especially the 80's sunglasses! Ironically, the author mentions how ludicrous things like sunglasses look when they go out of style!
Photographing beautiful women: A top professional tells you his secrets of successful and profitable glamour photography
Average customer rating: Not rated
    Photographing beautiful women: A top professional tells you his secrets of successful and profitable glamour photography
    Geoff Howes
    Manufacturer: Sterling Pub. Co
    ProductGroup: Book
    Binding: Unknown Binding

    GeneralGeneral | Photography | Arts & Photography | Subjects | Books
    ASIN: 0850597730
    Successful Glamor Photography
    Average customer rating: Not rated
      Successful Glamor Photography
      John Kelly
      Manufacturer: McGraw-Hill
      ProductGroup: Book
      Binding: Hardcover
      ASIN: 0070837430
      SUCCESSFUL GLAMOUR PHOTOGRAPHY
      Average customer rating: Not rated
        SUCCESSFUL GLAMOUR PHOTOGRAPHY
        Unknown
        Manufacturer: HAMLYN
        ProductGroup: Book
        Binding: Hardcover
        ASIN: B000S6JXHC
        Successful Glamour Photography
        Average customer rating: Not rated
          Successful Glamour Photography
          John Kelly
          Manufacturer: Watson-Guptill Publications, Incorporated
          ProductGroup: Book
          Binding: Hardcover
          ASIN: B000JOFITK
          SUCCESSFUL GLAMOUR PHOTOGRAPHY
          Average customer rating: Not rated
            SUCCESSFUL GLAMOUR PHOTOGRAPHY
            ANNE CHARLISH
            Manufacturer: HAMLYN
            ProductGroup: Book
            Binding: Hardcover
            ASIN: B000S9Q89U

            Best of the Sunday Comics Magic Eye
            Average customer rating: Not rated
              Best of the Sunday Comics Magic Eye
              N. E. Thing Enterprises
              Manufacturer: William Morrow & Co
              ProductGroup: Book
              Binding: Hardcover

              Schools, Periods & StylesSchools, Periods & Styles | Arts & Photography | Subjects | Books | Abstract Expressionism | Ancient & Classical | Art Deco | Art Nouveau | Baroque | Byzantine | Constructivism | Contemporary Art | Cubism | Dadaism | Expressionism | Fauvism | Folk Art | Futurism | German Expressionism | Gothic | Impressionism | Mannerism | Medieval | Modern | Neoclassical | Pop | Post-Impressionism | Pre-Raphaelite | Prehistoric & Primitive | Realism | Renaissance | Rococo | Romanesque | Romantic | Surrealism
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              PrintmakingPrintmaking | Graphic Design | Design & Decorative Arts | Arts & Photography | Subjects | Books
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              Puzzles & GamesPuzzles & Games | Entertainment | Subjects | Books | Board Games | Card Games | Crosswords | Fantasy Sports | Gambling | General | Logic & Brain Teasers | Magic | Math Games | Puzzles | Quizzes | Reference | Role Playing & Fantasy | Sudoku | Travel Games | Trivia | Video & Electronic Games | Word Games | Word Search
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              ASIN: 0688144659

              The Dysfunctional Family Christmas Songbook
              Average customer rating: 4 out of 5 stars
              • Thanks, I Needed That!
              • REALLY FUNNY, BUT NOT FOR KIDS
              • Just Like My Family Christmases...Only Funny!
              • Just okay
              • Hilarious, if R-rated, parodies
              The Dysfunctional Family Christmas Songbook
              John Boswell , and Lenore Skenazy
              Manufacturer: Broadway
              ProductGroup: Book
              Binding: Hardcover

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              3. Yiddish with Dick and Jane Yiddish with Dick and Jane

              Accessories:
              1. philosophy hope in a jar daily moisturizer philosophy hope in a jar daily moisturizer

              ASIN: 0767919076
              Release Date: 2004-11-02

              Book Description

              Somewhere, someone is having a perfect Christmas, filled with chestnuts roasting and sleigh bells ringing…

              Screw ‘em.

              Most of us are having just the opposite: a nutcrackin’ nightmare of anger, hurt feelings, evil in-laws, and carbs beyond counting. A time when grudges grow and gasses pass. A time of maxed-out credit cards and a ham that the vegetarians are ready to hurl through the frosty window.

              It’s that holidays that we celebrate here.

              Evil little brothers, pregnant tattooed sisters, horny dogs, and cross-dressing dads–they’re all here, ready to spread their Christmas cheer. So untangle the lights, spill some eggnog, and gather ‘round the place where happier families would have a piano. Now prepare to enjoy all the carols you love–with new lyrics you’ll love even more. “O Holy Fight,” “Silent Wife,” and “Grandpa Fell” (the ballad of Gramps and his bourbon, set to the tune of “Jingle Bells”). Yes, all your old favorites are here, with words that express, at last, the true sentiments of the season.

              Remember: We wish you a Merry Christmas! But we can’t guarantee it.

              Customer Reviews:

              5 out of 5 stars Thanks, I Needed That!.......2006-01-01

              This book massages every Christmas-induced ache. It's great to read sassy, spot-on lyrics that actually fit the music. I agree it's not for everyone, but this book is very funny!

              3 out of 5 stars REALLY FUNNY, BUT NOT FOR KIDS.......2005-11-11

              The songs in this book are really funny, and I'm sure that many people will find it to be a welcome ice-breaker during family gatherings. However, due to some profanity and other issues expressed in the lyrics, it's not suitable for kids. In fact, I'm not sure I would share it with the adults in my family at Christmas. While my family loves this kind of humor, it's disappointing to see the use of profanity (and God's name being used in vain) in a book connected to Christmas. A gifted author can always find choice, unique words to achieve their goals; they don't have to resort to profanity to make a statement or get a laugh.

              5 out of 5 stars Just Like My Family Christmases...Only Funny!.......2004-12-23

              I thought this was such a great idea for a book, but I wasn't sure how it would sound to actually sing the songs. If you can get through them without laughing, you're doing better than I did! Really, Really fun for the whole...Okay, for MOST of the family!

              I saw a concert in New York that featured opera singers singing these songs, and that convinced me to buy the book for my family sing along. Loads of fun.

              3 out of 5 stars Just okay.......2004-12-14

              I read Lenore Skenazy's column in the NY Daily News; although she's no Dave Barry, she's fairly clever. Out of 19 songs I really only laughed out loud to 3 or 4. But for less than ten dollars, it's a good deal if you want to have a few chuckles over Christmas dinner.

              5 out of 5 stars Hilarious, if R-rated, parodies.......2004-12-02

              Every time I pick up this book, I laugh myself silly at the inventive and sometimes painfully true lyrics: "We must have a perfect Christmas"; "O, what a fight, the fists were really flying..."; "Silent wife, angry wife..."; "Away in a manger, is that where you dressed?" and more. And surprisingly, the simple piano accompaniment is not bad at all.

              Call me over-protective, but this is not humor I intend to share with the younger ones. "Whose Child Is This?" and "Here I Come A-Borrowing" make me laugh hard, and the parodies do not diminish the beauty of the original carols for me. But I wonder how the originals might survive in young minds after learning these very funny, but sometimes racy lyrics. And I am not too keen on answering, in the setting of the holidays, some of the questions that this content would probably provoke.

              Not all jokes I hear or tell are suitable for youngsters, nor do I think they have to be. Taken as grown-up humor, this little book is a marvelously effective antidote to the saccharine airs wafting through this "most wonderful time of the year".

              Investigative Reporting for Print and Broadcast
              Average customer rating: Not rated
                Investigative Reporting for Print and Broadcast
                William Gaines
                Manufacturer: Burnham Inc Pub
                ProductGroup: Book
                Binding: Paperback

                JournalismJournalism | Writing | Reference | Subjects | Books
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                ASIN: 0830412832

                Book Description

                William Gaines, a two-time winner of the Pulitzer Prize for investigative reporting, uses a case history approach for easy understanding of simple and complex investigations. Gaines has created fictional reporters who are followed in each step of their investigations and their careers in newspapers and television. Utilizing instructional text, case histories, and analysis of important published investigatvie stories such as the Watergate investigation by the Washington Post, the book explains how reporters get story ideas and follow them through to production. The roles of government and business in society and their interrelationships are clearly defined and examined. Investigative stories include government waste, public and private fraud and corruption, and consumer problems.

                Schenker Studies 2 (Cambridge Composer Studies)
                Average customer rating: 5 out of 5 stars
                • must buy
                Schenker Studies 2 (Cambridge Composer Studies)

                Manufacturer: Cambridge University Press
                ProductGroup: Book
                Binding: Paperback

                GeneralGeneral | Composers & Musicians | Arts & Literature | Biographies & Memoirs | Subjects | Books
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                3. Chromatic Transformations in Nineteenth-Century Music (Cambridge Studies in Music Theory and Analysis) Chromatic Transformations in Nineteenth-Century Music (Cambridge Studies in Music Theory and Analysis)
                4. Free Composition: Vol. 3 of New Musical Theories and Fantasies, Text Edition Free Composition: Vol. 3 of New Musical Theories and Fantasies, Text Edition
                5. Analysis of Tonal Music: A Schenkerian Approach Analysis of Tonal Music: A Schenkerian Approach

                ASIN: 0521028329

                Book Description

                This is Cambridge University Press' second volume of studies based on the work of Heinrich Schenker (1868-1935), now recognized as this century's most influential figure in the areas of music theory and analysis. The book contains historical studies that derive from Schenker's unpublished papers, and analytical studies of music from the eighteenth to the twentieth centuries. It aims to apply and further develop Schenker's theories and ideas for the benefit of music scholars, performers, and students.

                Customer Reviews:

                5 out of 5 stars must buy.......1999-04-19

                This is clearly the most original and complete work on this topic - a must buy
                Schenker Studies 2.(Review) (book review): An article from: Notes
                Average customer rating: Not rated
                  Schenker Studies 2.(Review) (book review): An article from: Notes
                  Jack Boss
                  Manufacturer: Music Library Association, Inc.
                  ProductGroup: Book
                  Binding: Digital

                  EntertainmentEntertainment | Subjects | Books | Humor | Movies | Music | Performing Arts | Pop Culture | Puzzles & Games | Radio | Sheet Music & Scores | Television
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                  Science & TechnologyScience & Technology | Subjects | e-Docs | Formats | Books
                  EntertainmentEntertainment | HTML | Formats | e-Docs | Formats | Books
                  ASIN: B0008JFYVS
                  Release Date: 2005-07-28

                  Book Description

                  This digital document is an article from Notes, published by Music Library Association, Inc. on September 1, 2000. The length of the article is 1452 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                  Citation Details
                  Title: Schenker Studies 2.(Review) (book review)
                  Author: Jack Boss
                  Publication: Notes (Refereed)
                  Date: September 1, 2000
                  Publisher: Music Library Association, Inc.
                  Volume: 57 Issue: 1 Page: 99

                  Article Type: Book Review

                  Distributed by Thomson Gale
                  Effects of containerization on Great Lakes ports (University of Wisconsin--Milwaukee. Center for Great Lakes Studies. Special report no. 2)
                  Average customer rating: Not rated
                    Effects of containerization on Great Lakes ports (University of Wisconsin--Milwaukee. Center for Great Lakes Studies. Special report no. 2)
                    Eric Schenker
                    Manufacturer: Center for Great Lakes Studies, University of Wisconsin--Milwaukee
                    ProductGroup: Book
                    Binding: Unknown Binding

                    GeneralGeneral | Transportation | Nonfiction | Subjects | Books
                    ASIN: B0006CI8KG
                    Free Composition 2 Vol. Set
                    Average customer rating: Not rated
                      Free Composition 2 Vol. Set
                      Heinrich Schenker
                      Manufacturer: MacMillan Publishing Company
                      ProductGroup: Book
                      Binding: Hardcover

                      GeneralGeneral | Music | Entertainment | Subjects | Books
                      CompositionComposition | Theory, Composition & Performance | Music | Entertainment | Subjects | Books
                      ASIN: 0028731808
                      SCHENKER STUDIES 2
                      Average customer rating: Not rated
                        SCHENKER STUDIES 2
                        Carl Schachter
                        Manufacturer: NY
                        ProductGroup: Book
                        Binding: Paperback
                        ASIN: B000N6CFPE

                        Elementary Bridge Five Card Major Student Text
                        Average customer rating: 5 out of 5 stars
                        • Fantastic book.
                        Elementary Bridge Five Card Major Student Text
                        Shirley Silverman
                        Manufacturer: Baron Barclay Bridge
                        ProductGroup: Book
                        Binding: Paperback

                        BridgeBridge | Card Games | Puzzles & Games | Entertainment | Subjects | Books
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                        4. The Fun Way to Serious Bridge The Fun Way to Serious Bridge
                        5. Bridge Basics 1 (The Official Better Bridge Series) Bridge Basics 1 (The Official Better Bridge Series)

                        ASIN: 0939460661

                        Book Description

                        Written for the absolute beginner. Ten lessons cover basic vocabulary, opening suit and notrump bids and responses, scoring, leads, signals, slams, the finessse and basic play of the hand.

                        Customer Reviews:

                        5 out of 5 stars Fantastic book........1999-06-26

                        Easy to read and understand. My bridge teacher uses only books by Shirley Silverman and she is terrific! Our class uses the book all the time when we play foursomes at home....we do allow one another to use the book while we are learning and playing.
                        Elementary Bridge Five Card Major Student Text
                        Average customer rating: Not rated
                          Elementary Bridge Five Card Major Student Text
                          Shirley Silverman
                          Manufacturer: Baron Barclay Bridge
                          ProductGroup: Book
                          Binding: Paperback
                          ASIN: B000ND3FX8
                          Elementary Bridge Five Card Major Student Text
                          Average customer rating: Not rated
                            Elementary Bridge Five Card Major Student Text
                            Shirley Silverman
                            Manufacturer: Barclay Bridge Supplies, Inc.
                            ProductGroup: Book
                            Binding: Paperback
                            ASIN: B000OTWIRU

                            Developing Products in Half the Time: New Rules, New Tools, 2nd Edition
                            Average customer rating: 4.5 out of 5 stars
                            • Useful tools for shortening development time
                            • Also for a Service Organization!
                            • THE book about product development
                            • Lightweight Chat about New product Development
                            • Excellent must-read for senior managers
                            Developing Products in Half the Time: New Rules, New Tools, 2nd Edition
                            Preston G. Smith , and Donald G. Reinertsen
                            Manufacturer: Wiley
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                            ASIN: 0471292524

                            Book Description

                            Advance praise for Developing Products in Half the Time Second Edition New Rules, New Tools Preston G. Smith * Donald G. Reinertsen "This is an exceptional book! Get a new highlighter before you start. There are so many 'ah ha's' in each chapter you will never make it through with an old one." Don LaCombe, Ford Motor Company, Product Development Process Leadership "An excellent book with a strong treatment of the cycle-time consequences of overloading your development capacity. It provides powerful and practical concepts for dealing with this issue." Andrew Aquart, Director Product Development, Cordis, a Johnson & Johnson Company "This is practical, useful stuff for people competing in highly competitive fast moving business." Dr. Paul Borrill, Chief Scientist, Sun Microsystems "3M has absorbed many of the tools from the original edition, and this new one will be even more useful. The topic of incremental innovation is crucial to us, and I really appreciate its balanced treatment." Ronald H. Kubinski, Manager New Product Commercialization Services, 3M Company "As the authors correctly point out, the Fuzzy Front End is the least expensive place to reduce cycle time. This book is one of the only sources of concepts, methods, and metrics for compressing this critical portion of the development process." David M. Lewis, Product Manager, Eastman Kodak Co. "Using these tools we've more than cut our time to market in half. The new edition of this classic crystallizes the synergy of the fast-to-market techniques, and the icons in the margins highlight the opportunities and pitfalls." Mike Brennan , Vice President of Product Development, Black & Decker

                            Customer Reviews:

                            4 out of 5 stars Useful tools for shortening development time.......2007-08-27

                            "Developing products in half the time" is a collection of tools and practices that can be used to speed up the release of your new products. The book provides a well-balanced view on how to cut the development time and especially what the trade-off is that you will probably make. Many of the tools and practice are only touched upon and would require a book on its own.

                            Preston Smith and Donald Reinertsen start the book by tackling some important misconceptions about fast development. Their opinion is that it's not per definition good and you really need to have a good reason to speed up the development. They continue this theme in their second chapter which gives a basic financial model that they will use during the rest of the book. It explains what trade-off will be made when saving time in a particular way. The rest of the book provides practices to save development time: starting with "the fuzzy front end". In power of incremental innovation they argue that most products can probably be developed incrementally, which reduces development time and risk a lot.

                            Chapter 7 and 8 are key to the book, they provide motivation for using cross-functional development teams. How to create these, how do they fit within the organization and where should you locate them. This concept is repeated probably most throughout the book.

                            Developing in half time is an excellent read. It's full of small ideas which can help your development process to deliver faster and explains the trade-offs well. The only criticism to this book would be that all topics are discussed only shortly. Recommended reading.

                            5 out of 5 stars Also for a Service Organization!.......2006-11-27

                            A comprehensive approach to Product development and lot of advices that can be used also in a Service Environment like my own; the best book on the subject of speed to market. I still continue to suggest it as a reading to my collegues and to the students in my teachings. I also strongly recommend the Reinertsen book "The Design Factory" and I am waiting for a sequel on Lean Product Development.

                            5 out of 5 stars THE book about product development .......2005-10-20

                            This book giver clear insights about product development in general. What amazed me when I read the first edition is that agile software development methodologies are clearly aligned with these book findings. Preston Smith and Reinertsen did an excellent job and succeded to create a better book in this new edition!

                            Keep an eye open specially to the tools listed below(number is the corresponding chapter) and watch the link with agile processes:

                            2. Putting a Price Tag on Time --> how to convince upper management to do small releases and work in an iterative and incremental mindset.

                            4. The Power and Pitfalls of Incremental Innovation --> Why to be agile and how to mitigate risks described in the disadvantages section.

                            5. Capturing Customer Needs --> Why to work jointly with all stakeholders and stay focused in minimal and iterative specifications.

                            6. Using System Design to Compress Schedules --> Why software architecture is an important activity and why projects must be planned based on architecture.

                            8. Organizing for Communication --> Why Co-location brings benefits most of the times.

                            10. Controlling the Process --> why insitute essential metrics and which are these. Aligned with information radiators practice of agile software development teams.

                            11. Preventing Overloads --> One of the best in the set. With great empirical evidence the authors explain why most managers do the wrong thing and try to mantain 100% people allocation. In this chapter he gives light to why is not a good thing to split people between various projects and what to do: control the project list religiously! The agile methodologies also say: Control the feature list of each project religiously :-) !


                            Read this book, if you want to understand why agile and iterative development processes are the way to build most software products out there!

                            1 out of 5 stars Lightweight Chat about New product Development.......2004-10-04

                            Using this text to teach MBA students about new product development.

                            Probably the worst text I've encountered for a course, never mind lacking useful information for guiding managers in this field.

                            Incrediably lightweight with passing comments about rigorous engineering tools, and of little use to anyone to actually do anything relating to creativity, innovation or technology commercialization. Pick up something like Ulrich/Eppingers's "Product Design and Development" for a much more thorough and useful approach.

                            5 out of 5 stars Excellent must-read for senior managers.......2002-01-05

                            I found that this book was packed full of common sense, which is rare in a development management book. Although it has a lot of examples of manufacturing of phsyical goods, I found it great as a software manager. There aren't many spare words in this book, either -- it's terse and well edited, so you get the raw facts and the necessary stories to back them up, but not a lot (or any, really) fluff.

                            I am putting it on my bookshelf for software engineers, right next to Writing Solid Code and Debugging the Development Process, two classics for software engineers and team leads, respectively.

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                            5. The Cambridge Companion to Delacroix (Cambridge Companions to the History of Art)
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                            9. The Illusion of Life: Disney Animation
                            10. The Papacy and the Art of Reform in Sixteenth-Century Rome: Gregory XIII's Tower of the Winds in the Vatican (Monuments of Papal Rome)

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