Amazon.com
Flaunting a title like Business as Unusual, Anita Roddick's company biography is anything but your run-of-the-mill book on how to create, nurture, and run a successful company. While it does give a firsthand account of the birth of The Body Shop and Roddick's own particular leadership style of creative (and sometimes chaotic) passion, it doubles as a clarion call for business to tackle the big issues of life alongside the pursuit of profits, with heart, soul and conscience.
Roddick grew up in a large Italian immigrant family in small town in blue-collar England, where she was instilled with an intense work ethic and an irreverent, entrepreneurial spirit. Though she admits to having opened her first Body Shop as a way to make ends meet, Roddick developed the company around her zealous belief that, since there is "no more powerful institution in society than business ... it is more important than ever before for business to assume a moral leadership in society." Her concern for protecting the environment and indigenous people's cultures, and of seeing all of life as interconnected, have directed the growth of the company and inspired much of this book. Her account moves from an initial description of what she sees as the problem with "business as usual," through a history of The Body Shop as illustrating her philosophies on fostering passionate activism, building community, making it as a woman, and succeeding in business. Though Roddick's tone occasionally lapses into what might be interpreted as a rather self-righteous one (particularly in her references to most of the company's competition as merely "imitation"), it is driven by a feisty belief in her ideals. The chapter that describes The Body Shop launch into the U.S. market and its subsequent problems with intense competition is not exactly an American love-fest, but for those readers on this side of the Atlantic who don't take themselves too seriously, it's an informative and often amusing take on the trials of cross-cultural marketing. While praise of The Body Shop's good deeds to date is woven into much of what she discusses, Roddick is not afraid of being honest. Indeed, she presents some of the company's less flattering underbelly, such as a failed experiment in trading directly with an indigenous tribe and the unsuccessful "reorganization" of the company by an unresearched external consultant, which is far more daring than most business leaders are in discussing their corporate offspring. The book would have benefited from a more detailed and less defensive presentation of the media storm that surrounded the company from 1992 to 1994 (which comes dangerously close to being a diatribe), but Roddick's conversational writing style--extremely effective in relaying fervent dedication--doesn't leave room for a lot of legal analysis.
This is an entertaining read with a serious message, a lilting and somewhat whimsical manifesto. Not merely the story of one woman's pursuit of business success and the history and philosophy of The Body Shop, it is an invigorating guidebook for anyone eager to marry an entrepreneurial, principled spirit with a keen sense of social justice. --S. Ketchum
Book Description
Business as Unusual charts the progress of Roddick and her company The Body Shop through the last decade.
Customer Reviews:
revolutionary theory- business with consciousness.......2006-01-11
Roddick is a very successful business woman, environmental advocate, socially responsible coporation builder, die hard worker, and outspoken renegade. Lots of hats for a woman who just thought that having a skin care shop with products from natural ingredients would help supplement her income. Roddick shaped the way that we look at business, she upholds the principal that businesses should alway give back to the people and land they were built on. Roddick cites many examples of the best and worst business practices, and the people (and areas) that have been affected. She cites as a CEO in a certain company's annual income is more then all the workers in their Haiti sweatship will recieve in their life. Yet they refused to give these workers a startling $0.54/ hr minimum wage. While Samsung gives much of its profit to helping fund schools, homes, and decent living conditions for its workers. Roddick gives one chapter on the effect that non-governmnetal groups ar having on changing business's outlook such as the popular rally against Nike for sweatshop activity.
Roddick includes more then just socially responsible purchasing, the effects of big businesses, and NGOs- she also includes business strategies that have helped make her successful, essential criteria for becoming an entrepreneur, emotional strains, spiritual beliefs, and a great chapter regarding the ethics and management of the Body Shop.
This book is unlike other stuffy "how to in business" books, because it includes notes, quotes, ads, lists, and photos. Its full of informative pieces that are easy to read and you really glean wonderful information about becoming successful yet compassinate in business.
I am anxoius to read her other book as well but this one was a really wonderful read that exceeded my expectations. This would be actually a great book for a young adult with consciousness for environmental needs. It really was revolutionary how the Body Shop was created back in the 1970s, but its rewarding to see how new shops are embracing natural products, and giving back to the people. Please enjoy.
The untold story..........2005-12-30
I agree this book is incredibly inspirational and empowering. It is however a shame that Roddick fails to credit the Art Student (me) who was paid GBP25 in 1977 to design the now famous logo. I also printed the original product labels for the first shop. When I mentioned this to her in 2003 her only comment was; "That must have been a coup for you". Inspirational indeed.
Business as Unusual.......2002-01-23
A dynamic book, reflecting page by page a visually creative presentation that challenges the reader to step beyond the words to discover multiple layers of interrelationships and values. The book undertakes to demonstrate her life's purpose of protecting and valuing humanity and the environment whilst still developing a profitable business.
Roddick presents her story, "Business as Unusual" by modeling the same constructs that have underpinned the ethical, moral and business essences of "The Body Shop".
The sometimes humorous but always poignant captions, quotes and pictorial representations through out the writing, demonstrates the importance Roddick places on communication. The book also scaffolds the in depth discussion that is used to deconstruct "The Body Shop" story.
Roddick does ascribe and briefly describe basic no nonsense commonsense information and elements inherent for all business. She also explores a range of interesting anecdotes, practical problems and ethical values.
The reader is encouraged and dared to ponder and reflect on basic elements such as child care, gender discrimination and female beauty whilst being whisked away to analyse the heavier issues of the Amazon and Hemp.
Roddick concludes the writing by sharing ten lessons that describe practical information which she suggests may guide the reinvention of the "The Body Shop" of the future.
An "unusual" story; certainly worth a read; definitely challenges the creative mind and makes no bones about business responsibility to humanity and the environment.
I expected more.......2001-12-30
Body Shop is a household name and a corporation with an atttitude. Anita built the company on her beliefs and always stood for what she believed in.
I was a little disappointed with this book. I was expecting to read about how she started the company, what drove her to start, her fears, etc but what I found was a book filled with her philosophies mixed with her story on how she grew her business. If you're doing an MBA, yes by all means, this is a great book as it gives you different and fresh business perspectives but if you're looking for a "how I made it book", you may be a little disappointed.
Make every MBA student read this book!.......2001-05-25
....This is the story of that woman and the company she founded.
Today, with over 1,800 Body Shops worldwide, and many a dissenting corporate CEO cursing at the very mention of her name, she commands an empire that still stands for something of value in this world. Anita is one of the very few people I have read or studied, that truly "walks her walk". The others merely pay lip service to the environment or other cultures less 'civilized' than ours. Like Anita, this book really "tells it like it is."
This book should be mandatory reading for every MBA student in the world. Perhaps being exposed to Anita's philosophies, examples and case studies of how to build from a start-up to an international retailing empire, will help save a few of them from the "nothing matters but the quarterly bottom line" syndrome. Anita's book lays out a positive path and a myriad of methods one can use to identify, analyze and address business problems and opportunities in a sane manner.
It is a way of doing business that first takes into consideration people, not just profits.
It's a company with "attitude".
Book Description
Hero to an American President, leader of daring rescues, survivor of shipwrecks, owner-manager of a fleet of towering cargo schooners, shipbuilder and rigger, Captain Andy Publicover (1877-1960) embodied all the best elements of Nova Scotia's colourful sailing traditions. The sea was so much a part of his like that his sons, wife, daughters and his grandchildren sometimes made up his entire crew. This is Captain Andy's story, based on his own accounts and records, from his boyhood on t he south Shore to the war-time tragedy that ended his career.
Average customer rating:
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Anri Sala: When The Night Calls It A Day
Robert Fleck ,
Julia Garimorth ,
Susanne Page ,
Laurence Bosse , and
Anri Sala
Manufacturer: Walther Konig
ProductGroup: Book
Binding: Paperback
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ASIN: 3883758086
Release Date: 2004-06-15 |
Book Description
This is the first publication to thoroughly document the diverse facets of the young, Albanian-born filmmaker-artist Anri Sala's work, which, in a very short time, has evolved to occupy a very important position in contemporary art. Sala has an objective, documentary approach to filmmaking that reveals personal histories and hidden meanings through photography, video, film, and drawing, and she broaches the present-day epochal themes of migration, globalisation, and our media world. This book accompanies the Anri Sala exhibition mounted by the Musae d'art Moderne de la Ville de Paris/ ARC and the Deichtorhallen Hamburg.
Book Description
Mid-century Brooklyn was the home of the Dodgers, stoop-ball and stick-ball, a booming Coney Island amusement scene, and some of the best high schools in America. It also had a more somber side: gangs, red-lining, and block-busting. In this spirited evocation, more than one hundred voices reflect on the three decades in the borough between World War II and the Viet Nam War. Earthy and humorous, poignant and nostalgic, this book is an album, chronicle, and celebration of the Brooklyn of legend. Illustrated with period photographs.
Customer Reviews:
Anecdotal history of growing up in Brooklyn........2005-04-03
This book is actually a compilation of anecdotal memories from many people who grew up in Brooklyn, some of whom are world famous for various reasons! While I was disapointed by the lack of coverage of the 50s and 60s when I grew up in East Flatbush, the book brings back wonderful memories of Coney Island and many other institutions. I particularly found the stories from the family that started Nathan's to be fascinating. I ALSO recommend the book "The Neighborhoods of Brooklyn." The two bookds are very different! While it is also light on the 50s and 60s it is fascinating to learn of the full history of each neighborhood. How and when the original Dutch settlers bought the various sections from the Canarsee and Rockaway Native Americans. It is also interesting to learn of the fates of the various neighborhoods and their changing ethnic faces.
I must add that it is at least a bit disingenuous and self-serving for one of the authors to write SEVERAL reviews of his own work!
A TREASURE OF A BOOK ON BROOKLYN.......2002-10-28
I just finished the book and I enjoyed it so much. Its easy to see why
Brooklyn has been the inspriation for so many novels and movies.
It was so interesting to see how so many different ethnic groups had such
similar stories of growing up. A real shared memory .
Well this book is a treasure and I am so glad to have it.
WONDERFUL/ Brooklyn Borough President Howard Golden.......2000-03-15
Entertainers, notables and common folk reminisce about life and experiences in Brooklyn.
DEFINITIVE ------New York Daily News.......1999-07-27
A PAINFUL SWEETNESS FLOODS YOU
Amazon.com
This is more than an exceptional strategy guide. Everything in it, from hints and solutions to the reasoning behind the strategy, is impeccably presented. DeMaria invokes the spirit of the game with his descriptions, keeping both the eeriness and the fun. Two big extras, though, make this book especially enjoyable for 7th Guest fans. There's a copy of the game's entire original script (so that's how the story goes when everything happens in order) and an interview with masterminds Graham Devine and Rob Landeros, who take you behind the scenes.
Book Description
Welcome to Stauf's Mansion . . . Oooh! Bad move! It isn't exactly a walk in the park, is it? The 7th Guest: The Official Strategy Guide is your passport into the world of the hottest-selling CD ROM around. Inside you will find: a complete walkthrough with clues to every puzzle, all the puzzle solutions in a quick reference section, the original 7th Guest script, and a complete list of clues and comments made by Stauf himself! This is the ultimate collector's book for fans of The 7th Guest, and it is the ONLY authorized strategy guide book. Here's the door. We've got the key!
Customer Reviews:
Unnecessary.......2005-06-24
Don't waste your money. The point of a "puzzle" game is to solve the puzzles using your brainpower. Strategy guides in general are more helpful for strategy-style games (SimCity, etc). In this case, itis just giving you solutions.
Besides, it's not really necessary. The Game is NOT that hard to play. Anybody who says you'd have to "devote your life to it" must not be trying very hard at all. I completed the game in a reasonable time span and still replay it from time to time.
an excellent and thurough book. Don't play the game w/o it........1999-09-27
This book is one of the best I have ever seen. I only wished I had picked it up when I still had the chance. If you plan on playing the 7th guest and not having this book right at your side.....I hope you are planning on devoting your life to this game...cause it will take you that long. This book also gives you information you can't get anywhere else. This is one of the best, well thought out, in-depth books you will ever (not)find. The walk thru's are detailed and easy to follow. A must have for any serious gamer.
Book Description
Detailed puzzle strategies and solutions
Locations of all the treasure hunt items
Customer Reviews:
"The 11th Hour" Strategy Guide.......2002-10-27
This guide is essentially all anyone could ask for in a hint book. For players of "The 11th Hour" who need just the slightest nudge, to people who are so turned around they can't tell the kitchen from the library, this is the book for you. The first half contains the whole story, told from the perspective of Carl. Carl gives the reader a more in-depth look at the Stauf house, and provides some useful background information on the events of the previous game, "The 7th Guest." This narrative section will guide the reader in the right direction without giving away the actual solution to the puzzle currently being solved. It also clarifies what is currently happening in the game, in case the reader is having some difficulty following the twisted story line. It gives the various alternate endings an explanation, too, and warns which is the correct one so the reader doesn't spoil the surprise. After the narrative, the book contains the full solutions to the puzzles, the original script to the game, and an interview with the game's inventors. All in all, a wonderfully detailed book that is as thoroughly interesting to read as it is helpful.
a great help!.......2000-03-27
If anyone likes mind boggling games (well stradegy games at least), then you'll love the sequal to 7th guest! this book helps you get through all the puzzles and mazes which await you ahead! I love this game and the 7th Guest will always be my favorite game so this game is then my second fav! try it and you'll see for yourself!
Average customer rating:
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Totally Unauthorized Guide to the 7th Guest & the 11th Hour (Official Strategy Guides)
PETERSEN & HARLICK
Manufacturer: BRADY GAMES
ProductGroup: Book
Binding: Paperback
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ASIN: 1566861926 |
Book Description
Creating Motion Graphics with After Effects reveals expert techniques for producing compelling motion graphics. Adobe After Effects is a software application used for making motion graphics ranging from animating digital images to creating film-style title sequences, sophisticated special effects, and network logos. Step-by-step tutorials demonstrate the concepts, processes, and technical details of the latest version of After Effects. A new lesson has been added to serve as an introduction and tour of the program for new users, and the book has been updated to cover the new features in the latest version of After Effects. The companion CD includes all materials needed to complete the tutorial assignments and projects, as well as a trial version of the After Effects application.
Get the most out of After Effects 6.5, with the brand new 3rd edition of the #1 bestselling After Effects book. This full-color guide covers the core concepts and tools you need to tackle virtually every job, and do it with artistic and technical flair.
Customer Reviews:
Great Book.......2007-07-19
This book was very helpful in teaching me how to use and understand After Effects. I'd recommend this book to any beginner wanting to learn AE. It is easy to follow and comes with a great CD (very beneficial).
Creating Motion Graphics with After Effects, Vol. 1: The Essentials.......2007-05-06
If you are new to After Effects and Motion Graphics, or want to learn from Chris and Trish about the new features in Adobe's CS3 release, I recommend the Brand New:
After Effects Apprentice (DV Expert Series) (DV Expert Series) (Paperback)
by Chris & Trish Meyer
which is the only one of their books to cover After Effects 7, I'm pretty sure. Their next books will cover the new CS3 release.
Normally they write the new version's manual (yes, you can consider their books to be the missing user manual for Adobe After Effects) when the 'X.5' version comes out. There was no 7,5 version of after effects, so except for After Effects Apprentice, there is no manual for AAE 7.
Plus the book covers the new release of After Effects, the CS3 release.
AND this is a GREAT introduction to motion graphics in general, and to working with files in After Effects:
[...]
and when you finish that, you will certainly want:
Creating Motion Graphics with After Effects, Vol. 1: Advanced Techniques (4th edition, not yet published) by Trish and Chris Meyer
and
Creating Motion Graphics with After Effects, Vol. 2: The Essentials (4th edition, not yet published) by Trish and Chris Meyer
which should both be available very soon. I don't actually recommend getting the 6.5 version unless you are not going to upgrade to AAE 7 or AAE CS3. With the ton of new features (like Photoshop can handle video now!) in Adobe CS3, I DO recommend getting the CS3 version of every Adobe product that you use, and if you use more than just a few, you should get the whole suite, it will be cheaper.
Amazon dropped the ball.......2007-03-08
I had to cancel my order of this book three weeks into waiting, because for some unknown reason after the estimated 3-5 week shipping time, there was yet another delay. So I had to buy this book at twice the cost at my corrupt/evil University store.
The book itself is pretty good. I have only examined it a few times. However, some of the explanations can be confusing, it seems you have to read the entire thing to be sure to understand it, you cant pick and choose which things you want to learn from it.
Amazing book!!!.......2007-02-11
From my side i just wanna say "Thank you" to Trish Meyer and Chris Meyer for taking there time and writing this book - i think it's really amazing.
That brings you simply to the world of After Effects and helps you without any trouble to start working with his amazing program.
You'll find answer to many questions you answered yourself about this program and also answers to question that you yet didn't asked but soon will.
That book is simply amazing and brilliant. Recommended for people who already know After Effects or just started to work with this Adobe program. And price is very fair - you'll spend your money for really great book that you'll wanna to save in your collection!!!!!
Buy this first........2007-01-29
This was the first book I ever bought on After Effects, and I made the right choice. I would highly reccomend this as a first purchase for anyone starting out in After Effects. For those more experienced users, you might not learn many new tricks, but I would still consider it a must-have reference book to have in your library. I now use this book as a basis for training others in AE. The companion books written by the Meyers are also essential, and will advance your skills once you have worked your way through this book.
Books:
- Changing the Rules: Adventures of a Wall Street Maverick
- Charging Ahead: The Growth and Regulation of Payment Card Markets
- Check Point Next Generation Security Administration
- Citizen Coors: An American Dynasty
- Clara: Mrs. Henry Ford
- Commodore Vanderbilt
- Creating Learning Centered Classrooms: What Does Learning Theory Have to Say (J-B ASHE Higher Education Report Series (AEHE))
- Dances with Wolves (The Original Novel withan Afterword by the Author)
- Dear Donald, Dear Bennett: The Wartime Correspondence of Bennett Cerf and Donald Klopfer
- Dear Father, Dear Son: Correspondence of John D. Rockefeller and Jr.
Books Index
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Body and Soul: Profits with Principles--The Amazing Success Story of Anita Roddick & The Body S hop
Business As Unusual: My Entrepreneurial Journey, Profits With Principles
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