Personal Publicity Planner: A Guide to Marketing YOU
Average customer rating: 4.5 out of 5 stars
  • Little Book Packs Powerful Publicity Tips
  • Good primer for beginners
  • Personal Publicity Success Story
  • Promote Yourself
  • Inspiring Personal Marketing Guide
Personal Publicity Planner: A Guide to Marketing YOU
Marion E. Gold
Manufacturer: Brittany Pubns Ltd
ProductGroup: Book
Binding: Paperback

GeneralGeneral | Women & Business | Business & Investing | Subjects | Books
GeneralGeneral | Business Life | Business & Investing | Subjects | Books
GuidesGuides | Job Hunting & Careers | Business & Investing | Subjects | Books
Public RelationsPublic Relations | Marketing & Sales | Business & Investing | Subjects | Books
EntrepreneurshipEntrepreneurship | Small Business & Entrepreneurship | Business & Investing | Subjects | Books
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ASIN: 0941394034

Book Description

A blueprint for women at all stages of their careers--and entrepreneurs--who want to take control of their careers by gaining more visibility in the professional marketplace and in their communities. Whether you are trying to increase your visibility on the job, or looking for a new job, trying to establish yourself as an expert in your field, or seeing a product or service, people have to feel good about you. This book will tell you what to do, and how to do it!

The Personal Publicity Planner is also a decidedly feminist book loaded with solid tips and illuminated by personal anecdotes from a woman who beat the odds and climbed the corporate ladder at one of the most powerful communications companies in the world--and then had the guts to walk away to start her own business, and gain notoriety as a working woman's advocate. According to President Bill Clinton: she deserves to be very proud of all she has accomplished on behalf of working women in this country.

Customer Reviews:

5 out of 5 stars Little Book Packs Powerful Publicity Tips.......2005-01-12

"When people hear your name, what do you want them to think about?" Author Marion Gold knows THAT is the image you want to project and the heart of her book, "The Personal Publicity Planner: A Guide to Marketing You." It is a must-read for women with eyes on their futures, who want to shape their images to garner more visibility within their community, with potential employers, with clients or with the press. With lots of helpful tips packed into only 80 pages, this little book teaches readers in simple step-by-step language how to take advantage of opportunities to self-promote their talents and achievements to position themselves for future success within their industry. Kudos to Marion Gold for sharing her insight into the corporate world of marketing yourself in an easy-to-understand workbook style - with plenty of room to take notes right on the pages as you create your own publicity plan. Not a book for marketing experts, it is a great book for men and women who are new to the publicity game and who are trying to start off on the right path to self-marketing.

3 out of 5 stars Good primer for beginners.......2004-02-24

The cover states "a blueprint for women who are serious about their careers - and want to develop an image for success". In its mere 80 pages, many of which are actually blank or have fewer than 100 words, the book is a good primer for people TOTALLY unfamiliar with the subject of public relations. It provides a relatively complete OUTLINE of the issues and questions that must be answered. Unfortunately, it falls short of providing a "blueprint" which would be detailed discussions, pointers, and tips for accomplishing the tasks in the outline. I would tend to describe the content as that of a "white paper", a high-level overview of the topic with no how-to's or details. If you are just starting out and want a brief overview of the subject, this book is good for you. I think $15.00 is a stretch for a mere outline.

5 out of 5 stars Personal Publicity Success Story.......2004-02-12

The Pesonal Publicity Planner is a must-read for women. Gold tells it like it is in today's workplace and demonstrates how important it is for women to market themselves. Her suggestions proved successful in helping me attain a higher profile and motivated me to make things happen.

4 out of 5 stars Promote Yourself.......2002-07-31

This book ties PR with personal image, and offers advice to women that are working to position themselves on the career market. Read along with Michael Levine's "Guerrilla PR" in order to fill any gaps that Gold may gloss over. Overall, this is not any ordinary PR book, and a must-read for business women.

5 out of 5 stars Inspiring Personal Marketing Guide.......2000-06-04

I found this book very inspiring. Marion Gold's book has helped me to focus on the next steps for my career. I have spent my entire career becoming the best at what I do and I was stuck as to "what's next". Gold's book has provided me the insight, detail and how-to for what I need to do next: I have to effectively market my skills. As stated in this book, "If you are at least good at what you do, and have the heart to compete aggressively, you have a real shot at success-as long as you get the word out." I feel that this book is an inspiration to all people, especially women. Gold's book is a quick reference guide for goal setting, personal image development and personal publicity suggestions. I specifically enjoyed her honesty and candor in speaking to some of the key business issues facing women who wish to advance in their careers and with that she also offers potential solutions. Gold states in her book, "Recognizing an opportunity brings you one step closer to achieving it. Knowing how to take advantage of that opportunity puts you even closer to success." This book helps guide the reader to knowing how to take advantage of opportunities.

Essentials of Entrepreneurship : What it Takes to Create Successful Enterprises
Average customer rating: 5 out of 5 stars
  • Excellent Practical Guide
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Manufacturer: Wiley
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ASIN: 0471444537

Book Description

A gold mine of advice and guidance from an international team of entrepreneurial all-stars
From TiE, the world's largest not-for-profit entrepreneurial organization, this valuable handbook features chapters written by acknowledged experts in their respective fields. It covers all areas of vital concern to entrepreneurs-as well as the accountants, venture capitalists, and attorneys who work with them-including legal issues, venture funding, management teams, stock options, business planning, and much more.
TiE is a worldwide organization founded in Silicon Valley over a decade ago and dedicated to promoting entrepreneurial ventures. Its members number 800 professionals in forty-one locations in eight countries.

Customer Reviews:

5 out of 5 stars Excellent Practical Guide.......2007-05-23

This book compiles the expertise of some of the brightest minds in the start up arena. If you want practical tips from the best in the industry, this book is for you.

5 out of 5 stars Must read book written by 60 practitioners and experts.......2004-03-31

I am one of the authors and am the director of TiE Entrepreneur Institute. TiE is a premiere entrepreneurial support organization started in the silicion valley in 1992 and now has 42 centers in 12 countries. TiE focuses on mentorship, networking and education. Many of the authors are associated with TiE and helped create companies valued over 200 billion dollars. You won't find the material written in this book anywhere else because many of the people are not academics but practitioners: VCs, successful entrepreneurs, consultants with real experience in building companies. Many of the people who wrote this book are luminaries in their field. This book contains guidelines, processes, practical suggestions and charts to help you launch and run your business to become successful.

We use this book as a resource book in TiE Institute to teach our entrepreneur sessions (over 2000 people attended our sessions in silicon valley last year) and recommend that you buy it and check it out for yourself!

Wests Business Law: Text, Cases, Legan and Regulatory Environment/Study Guide
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    Wests Business Law: Text, Cases, Legan and Regulatory Environment/Study Guide
    Kenneth W. Clarkson , Roger L. Miller , and Gaylord A. Jentz
    Manufacturer: West Publishing Company
    ProductGroup: Book
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    ASIN: 0314051015
    Wests Business Law: Text, Cases, Legan and Regulatory Environment/Study Guide
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      Wests Business Law: Text, Cases, Legan and Regulatory Environment/Study Guide
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      Data and Models in Action: Methodological Issues in Production Ecology (Current Issues in Production Ecology)
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        Manufacturer: Springer
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        ASIN: 0792356195

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        This book addresses methodological issues of production ecology, and contains scientific contributions written by nine specialists. A central issue is the combination of the agricultural model with reliable data in relation to scale. A model is developed with data from a single point, whereas decisions are to be made for areas of land. Such an approach requires the use of a skilful treatment of available data and information. The book is divided into four parts. Advanced information science yields the best possible models in an efficient way. Geographical Information Systems combine various layers of spatial information. Statistics upscale local information towards regions and test its reliability. Modern trends in automated modeling are identified. The book is illustrated with various practical studies, ranging from the individual model to the whole European Community. It aims at a readership of graduate and post-graduate agricultural scientists, practitioners and politicians.

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        Average customer rating: 5 out of 5 stars
        • I love this book!
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        Curtis J. Badger
        Manufacturer: Stackpole Books
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        Binding: Hardcover

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        ASIN: 0811716325

        Book Description

        A fascinating weave of science and memoir by a naturalist who draws inspiration from life among the coastal islands of Virginia.

        Join naturalist Curtis J. Badger as he explores the last unspoiled barrier island ecosystem in the eastern United States. Badger's own ancestral roots in the region reach back into the 1600s, a legacy that fuels his passion and appreciation for this fragile confluence of land and sea. A beaded chain of 18 islands separates the inland shore from the Atlantic, and in this zone of protected waters lives a startling array of plants and animals. As he writes about looking for milky ribbon worms in the mudflats or paddling through spartina on a tidal creek, Badger gracefully weaves together personal history and natural science with insight and intelligence. 20 black & white illustrations.

        Customer Reviews:

        5 out of 5 stars I love this book!.......2001-04-25

        This book was extremly enjoyable to read. Cutis Badger opens his heart in several chapters, speaking of his love for his son and his love for the land he was raised on. The illistrations are also amazing, and offer a lot of emotional feeling. This book is also informative, and includes interesting knowledge about the marshes and creeks enjoys.
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          Spaces of Modernity: London's Geographies 1680-1780
          Average customer rating: 2 out of 5 stars
          • Over my head - and I'm pretty tall!
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          Manufacturer: The Guilford Press
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          ASIN: 1572303654

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          From the civility of Westminster's newly paved streets to the dangerous pleasures of Vauxhall Gardens and the grand designs of the Universal Register Office, this book examines the identities, practices, and power relations of the modern city as they emerged within and transformed the geographies of eighteenth-century London. Ogborn draws upon a wide variety of textual and visual sources to illuminate processes of commodification, individualization, state formation, and the transformation of the public sphere within the new spaces of the metropolis.

          Customer Reviews:

          2 out of 5 stars Over my head - and I'm pretty tall!.......2003-10-30

          So there were lots of great parts of this book, and lots of relevant historical information, and, at times, it really shines. How paved streets came about in London, for example, the Macaroni fashions, and other important historical phenomena are covered and are covered pretty well. However, the book does not read well at all. You will find yourself reading and re-reading and re-reading again. Good information, but not very digestable, and the conclusion needs work, as it's difficult to see the relations of all of the "spaces."

          Statistical Plasma Physics, Volume II: Condensed Plasmas (Frontiers in Physics)
          Average customer rating: Not rated
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            SETSUO Ichimaru
            Manufacturer: Westview Press
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            New Kinds of Phase Transitions: Transformation in Disordered Substances (NATO Science Series II: Mathematics, Physics and Chemistry)
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              Manufacturer: Springer
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              Binding: Hardcover

              GeneralGeneral | Materials Science | Engineering | Professional & Technical | Subjects | Books
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              ASIN: 1402008252

              Book Description

              Phase transitions are involved in phenomena ranging from the initial stages of the creation of the Universe to the existence of biological objects. It is natural to as whether any phenomena analogous to phase transitions are possible in disordered substances like liquids and glasses. The possibility of such transitions is still very much a matter of debate. Neither the nature nor the features of transformations in liquids and glasses are yet clear, nor is the nature of the order parameters. Investigations in recent years have shown that transformations in liquids and glasses lead to a drastic change of their physical properties and short-range order structure.
              The papers collected here contribute to a better understanding of the physics of disordered systems and phase transformations in them. An unambiguous identification of transitions in liquids and glasses requires further high-precision experimental study of the thermodynamic and structural properties in the vicinity of transitions in order to test existing theoretical models and develop new, more accurate ones.
              The Physics of Phase Transitions
              Average customer rating: Not rated
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                Pierre Papon , Jacques Leblond , and Paul H.E. Meijer
                Manufacturer: Springer
                ProductGroup: Book
                Binding: Hardcover

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                ASIN: 3540432361

                Book Description

                The physics of phase transitions is an important area at the crossroads of several fields that play central roles in materials sciences. This work deals with broad classes of phase transitions in fluids and solids. It contains chapters on evaporation, melting, solidification, magnetic transitions, critical phenomena, superconductivity, etc., and is intended for graduate students in physics and engineering; for scientists it will serve both as an introduction and an overview. End-of-chapter problems and complete answers are included.
                Sixth International Conference of the Balkan Physical Union (AIP Conference Proceedings)
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                  Manufacturer: American Institute of Physics
                  ProductGroup: Book
                  Binding: CD-ROM

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                  ASIN: 0735404054

                  Book Description

                  The BPU-6 Conference belongs to a series of triennial general physics conferences organized under the auspices of the Balkan Physical Union (BPU). The previous conferences were organized in Thessaloniki, Greece (1991), Izmir, Turkey (1994), Cluj-Napoca, Romania (1997), Veliko Trnovo, Bulgaria (2000), and Vrnjacka Banja, Serbia and Montenegro (2003). The BPU conferences are usually attended by about 80 scientists, educators and engineers involved in research, education and applications of physics. The Conference is open to all scientists from the Balkan countries working in physics and related areas. Participants from outside the Balkans are also welcome. Participation of young physicists and students is highly appreciated. The BPU-6 Conference covers the most important results and trends in the following fields of physics: Nuclear physics and nuclear energy; astronomy and astrophysics; gravitation and cosmology; atomic and molecular physics; high energy physics; condensed matter physics and statistical physics; optics and lasers; plasma and gas-discharge physics; theoretical and mathematical physics; computational physics; meteorology and geophysics; environmental physics; alternative sources of energy; econophysics; applied physics; biophysics and medical physics; physics education; history of philosophy of physics; meteorology and instrumentation.

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                    Thermophysical and Electrophysical Properties of Low-Temperature Plasma with Condensed Disperse Phase (Thermophysical & Electrophysical Properties of Low-Temperatu)
                    I. T. Yakubov
                    Manufacturer: Routledge
                    ProductGroup: Book
                    Binding: Paperback

                    GeneralGeneral | Science | Subjects | Books
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                    ThermodynamicsThermodynamics | Dynamics | Physics | Science | Subjects | Books
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                    ASIN: 3718649098

                    Book Description

                    The variation of the thermophysical and electrophysical properties of particles in plasma with a condensed disperse phase is examined and the generation and evolution of such plasma and the problems of its diagnostics are reviewed.

                    Nonequilibrium Phenomena II: From Stochastics to Hydrodynamics (Studies in Statistical Mechanics, Vol. XI)
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                      Nonequilibrium Phenomena II: From Stochastics to Hydrodynamics (Studies in Statistical Mechanics, Vol. XI)
                      Joel L. Lebowitz
                      Manufacturer: Elsevier Science Ltd
                      ProductGroup: Book
                      Binding: Hardcover

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                      ASIN: 0444868062
                      Nonequilibrium Phenomena: The Boltzmann Equation (Studies in Statistical Mechanics)
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                        Joel L. Lebowitz
                        Manufacturer: Elsevier Science Ltd
                        ProductGroup: Book
                        Binding: Hardcover

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                        Simple Models of Equilibrium and Nonequilibrium Phenomena (Studies in Statistical Mechanics, Vol 13)
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                          Manufacturer: Elsevier Science Ltd
                          ProductGroup: Book
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                          Statistical Models for the Fracture of Disordered Media (Random Materials and Processes)
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                            Hans J. Herrmann
                            Manufacturer: North-Holland
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                            Binding: Hardcover

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                            Book Description

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                            Statistical Plasma Physics: Condensed Plasmas (Frontiers in Physics, Vol 87)
                            Average customer rating: Not rated
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                              Setsuo Ichimaru
                              Manufacturer: Perseus Books (Sd)
                              ProductGroup: Book
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                              Gothic Perspectives on the American Experience
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                                Gregory G. Pepetone
                                Manufacturer: Peter Lang Publishing
                                ProductGroup: Book
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                                ASIN: 0820457639

                                Books:

                                1. Peterson's the Ultimate Series
                                2. Playing to Win: Fran Tarkenton's Strategies for Business Success
                                3. Power Networking: 55 Secrets for Personal and Professional Success
                                4. Rebel Angels: An Independent Novel
                                5. Reinvent Your Work: How to Rejuvenate, Revamp, or Recreate Your Career
                                6. Resumes for First-Time Job Hunters, Third edition (Professional Resumes Series)
                                7. Rising Stars and Fast Fades: Successes and Failures of Fast-Growth Companies
                                8. Same Game Different Rules : How to Get Ahead Without Being a Bully Broad, Ice Queen, or "Ms. Understood"
                                9. Silent Sabotage : Rescuing Our Careers, Our Companies, and Our Lives from the Creeping Paralysis of Anger and Bitterness
                                10. Smooth in Meetings

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