Elmo's Big Lift-And-look Book (Great Big Board Book)

Amazon.com

Count to 10, explore the alphabet, discover shapes, learn about opposites, and find the missing teddy bear in this big, colorful board book. Sesame Street's beloved Elmo guides young readers to lift more than 60 flaps to reveal humorous and edifying surprises. Over the word "dry," Grover gazes unsuspectingly into a garden hose. Turn the flap and guess what happens! Grover learns all about "wet." A towering pyramid of alphabet blocks contains objects starting with the same letter behind each flap: alligator, book, cookies. Large, sturdy flaps allow rough-tough toddler hands to clutch and pull as much as they want with minimal risk of tearing. Children will adore the bright, bold illustrations of Jim Henson's familiar Muppet characters and beg to return to this book again and again. (Baby to preschool) --Emilie Coulter

Book Description

Illustrated in full color. Turn playtime into learning time with lovable Sesame Street Muppet Elmo and the biggest flap book ever! Toddlers can lift alphabet blocks to find a word beginning with each letter, open doors and windows on Sesame Street to count objects from one to ten, lift flaps that reveal opposites, and help Elmo find his teddy! More than 60 sturdy flaps--10 to 26 per spread--are part of the page, not glued on, and are made to stand up to the repeated wear and tear kids are sure to inflict with lots of lifting, looking, seeking, finding, and fun!

Customer Reviews:

Elmo's Big Lift and Learn Book.......2007-09-24

This is a great book for little girls and boys. My grandsons, ages 9 mos and 2 yrs, love it! It's a book they interact with, and they love that.

Elmo's Big Lift-And-Look Book.......2007-08-28

So many people gave good reviews to this book, but I cannot. I just received it and the flaps came off the first time I tried to open them. I noticed another recent review that indicated a similar problem. This makes me wonder if there has been a change in the manufacturing process. The pictures are very cute, but I had to spend an hour taping all the flaps. How annoying. Beware!!

A Mixed Bag: Great Book, Low Quality.......2007-08-24

I bought this book for my 15-month old son. I agree with all of the reviews listing this book as highly educational and fun for little ones...I mean, who can resist Elmo and the Sesame Street gang? My son even chuckled at Grover getting the hose dumped over him ("dry" versus "wet" when you lift the flap).

What disappointed me, however, was the flimsiness of the flaps. I don't know if the alphabet block flaps were supposed to be completely detached but about half of those flaps came off completely upon the first look-through of the book. Hence, those are scattered about the house somewhere, never to be found again, I'm sure. Maybe I got a lemon book? Additionally, my son had already torn several of the flaps on the last pages of the book (where you help find Elmo's teddy bear for him) completely off of the book. He wasn't that rough with the flaps, but the manufacturers of a flap book for the toddler set should reinforce the folding line!

My only beef with the content of the book is when trying to find Elmo's bear. Why didn't they hide it under a flap? My son, after a few readings of the book, wasn't interested in opening any of the flaps b/c he knew to run down to the corner of the page where the bear is sitting.

Recommended book, nonetheless, but you may want to tape all of the folding lines in anticipation of their destruction! =-)

Entertaining and educational!!.......2007-07-25

I have nothing but great things to say about this book, it is one of my 22 month old daughter's favorites. The book is very large and colorful with a lot of learning opportunities and fun Sesame Street characters. The first couple of pages are characters and other items hiding under the flaps (Bert and Ernie, Big Bird, cupcakes, shoes, hot dogs, etc.). The next 2 pages are lift the flap alphabet letters with a picture underneath each letter. Then there are 2 pages on different shapes with pictures (diamond is a kite, rectangle is a semi, circle is a sun) - and finally a lift the flap of things hiding in a classroom. It takes a while to get through all the book, and my daughter enjoys pointing everything out to me. I highly recommend this book!

my almost 2 y.o demands this book EVERY night.......2007-06-27

He loves lifting the flaps and finding what's under there... he has it memorized. The book is pretty sturdy too.

Elmo's Big Lift-And-look Book (Great Big Board Book)

Average customer rating:

Elmo's Big Lift-And-look Book (Great Big Board Book)
Illustrator-Joe Mathieu
Manufacturer: Random House Books for Young Readers
ProductGroup: Book
Binding: Hardcover
ASIN: B000K76ZU2

Average customer rating:

Sesame Street: Elmo's Big Lift-and-look Book (Sesame Street)

Average customer rating:

My son loves this book!

Sesame Street: Elmo's Big Lift-and-look Book (Sesame Street)

Manufacturer: Egmont Childrens Books
ProductGroup: Book
Binding: Board book

Customer Reviews:

My son loves this book!.......2003-07-22

My son, at 15 months, doesn't say much yet, but Elmo is one of his first words. He loves this book. He loves most flap books, but combine it with Elmo and it's a dream come true. There are lots of flaps to open and lots of learning is available if you read it/look at it with your child. There are shapes, opposites and letters. It really is a cute book!

Book Description

Globalization of trade and organizational change increase the impact of markets in people's lives. But in what ways do markets matter? This book is about how financial analysts, marketing people, corporate leaders and other actors in Western market economies perceive, model, and use markets. It provides an ethnographic window into the cultural processes of contemporary markets; how people employ the market to solve problems, create capital, gain political ends, challenge economic processes, and delineate moral values and responsibilities.

Average customer rating:

A TERRIFIC INSTRUCTIONAL TOOL

Real World Macro, 23rd Edition
Daniel Fireside , John Miller , and The Dollars & Sense Collective
Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback
Similar Items:

Real World Micro, 13th Edition

The Macro Economy Today with DiscoverEcon with Solman Videos

Understanding Capitalism: Competition, Command, and Change

Macroeconomics

Macroeconomics

ASIN: 1878585592

Book Description

Real World Macro, 23rd edition, is a lively, thought-provoking alternative to mainstream economics textbooks. Real World Macro asks the questions that standard textbooks try to avoid: What's so great about growth? Is unemployment "natural"? Why should inequality matter?

Along with covering the basics--monetary and fiscal policy, productivity and investment, inflation and unemployment-- Real World Macro includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory. It also takes a look at international trade and finance, covering such topics as the debt crisis and arguments for and against "free trade."

The thoroughly updated and revised 23rd edition contains new chapter introductions reviewing the concepts examined in each article, discussion questions relating them to a standard textbook, and new articles addressing the latest real world issues and controversies, including topics like Social Security, the housing bubble, offshoring, the declining dollar, tax cuts, and the persistence of the racial and gender gap in jobs and income.

While Real World Macro is a great supplement to any mainstream text, its articles have been keyed to David Colander's popular textbook, Economics, and its macroeconomics "split."

Real World Macro's engaging articles are drawn from the pages of Dollars & Sense, the award-winning magazine of popular economics. Dollars & Sense also publishes Real World Micro, Current Economic Issues, The Wealth Inequality Reader, Real World Globalization, Grassroots Journalism, Striking a Balance, Real World Banking, The Environment in Crisis, Introduction to Political Economy, and Unlevel Playing Fields: Understanding Wage Inequality and Discrimination.

Customer Reviews:

A TERRIFIC INSTRUCTIONAL TOOL.......2006-06-28

Real World Macro is a terrific instructional tool. Clear, accessible, and insightful, it will get your students up to speed faster than any other educational resource.

Joel Blau
School of Social Welfare
Stony Brook University

Average customer rating:

Excellent supplement to standard Econ texts

Real World Macro, 22nd Edition
Daniel Fireside , John Miller , and The Dollars & Sense Collective
Manufacturer: Dollars & Sense/Economic Affairs Bureau Inc.
ProductGroup: Book
Binding: Paperback
Similar Items:

ASIN: 1878585487

Product Description

Real World Macro, 22nd edition, is a lively, thought-provoking alternative to mainstream economics textbooks. Real World Macro asks the questions that standard textbooks try to avoid: What's so great about growth? Is unemployment "natural"? Why should inequality matter? Along with covering the basics--monetary and fiscal policy, productivity and investment, inflation and unemployment--Real World Macro includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory. It also takes a look at international trade and finance, covering such topics as the debt crisis and arguments for and against "free trade." The thoroughly updated and revised 22nd edition contains new chapter introductions reviewing the concepts examined in each article, discussion questions relating them to a standard textbook, and new articles addressing the latest real world issues and controversies, including topics like Social Security, the housing bubble, offshoring, the declining dollar, tax cuts, and the persistence of the racial and gender gap in jobs and income. While Real World Macro is a great supplement to any mainstream text, its articles have been keyed to David Colander's popular textbook, Economics, and its macroeconomics "split." Real World Macro's engaging articles are drawn from the pages of Dollars & Sense, the award-winning magazine of popular economics. Dollars & Sense also publishes Real World Micro, Current Economic Issues, The Wealth Inequality Reader, Real World Globalization, Real WOrld Banking, The Environment in Crisis, Introduction to Political Economy, and Unlevel Playing Fields: Understanding Wage Inequality and Discrimination.

Customer Reviews:

Excellent supplement to standard Econ texts.......2007-05-15

Very good econ analysis--a collection of excellent articles taking on a number of sacred cows and "givens" and debunking or re-thinking them.

One drawback is that it is written as an ancillary text or commentary on a standard Econ text, Colander's "Economics." The authors give page references to Colander, although they point out that "Real World Macro" will work with any standard text.

The articles stand alone pretty well, though, and you don't need the Colander text or any other one to make sense. I gave it 4 instead of 5 stars because of the other-text issue, but maybe it should have been 4 1/2.

If you'd like an intelligent, non-shrill critique of the philosophies behind the current free-market, capital-driven system, buy this book.

Average customer rating:

Real World MacRo
Randy Albelda
Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback

General | Business & Investing | Subjects | Books
ASIN: 187858507X

Average customer rating:

Real World Macro
Tami J. Friedman
Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback

Microeconomics | Economics | Business & Investing | Subjects | Books

General | Business & Investing | Subjects | Books
ASIN: 187858524X

Book Description

The nineteenth edition of Real World Macro is a lively and thought-provoking supplement to introductory and intermediate macro-economics textbooks. Real World Macro asks the questions that standard textbooks largely neglect: What's so great about growth? Is unemployment "natural"? What's so new about the New Economy?

Real World Macro's readable articles are drawn from the pages of Dollars & Sense, the bimonthly magazine of popular economics. Dollars & Sense also publishes Real World Micro, Current Economic Issues, Real World Globalization, Real World Banking, The Environment in Crisis, Introduction to Political Economy, and Unlevel Playing Fields: Understanding Wage Inequality and Discrimination.

Average customer rating:

Interesting

Real World Macro

Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback

Microeconomics | Economics | Business & Investing | Subjects | Books
General | Business & Investing | Subjects | Books
ASIN: 1878585169

Customer Reviews:

Interesting.......2000-03-06

This book is full of interesting articles from the magazine "Dollars & Sense" relating to Macro Economics.

The pieces contained in this book are pleasant to read and full of great opinion and facts!

Average customer rating:
Real World Macro, 20th edition
John Miller , and Amy Offner
Manufacturer: Dollars & Sense/Economic Affairs Bureau, Inc.
ProductGroup: Book
Binding: Paperback
ASIN: 1878585282

Book Description

Real World Macro, 20th edition, is a lively, thought-provoking supplement to introductory and intermediate macroeconomics textbooks. Real World Macro asks the questions that standard textbooks largely neglect: What's so great about growth? Is unemployment "natural"? What's so new about the "New Economy?"

Along with covering the basics -- monetary and fiscal policy, productivity and investment, inflation and unemployment -- Real World Macro includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory. It also takes a critical look at international trade and finance, covering such topics as the debt crisis and arguments for and against "free trade."

The twentieth edition contains new chapter introductions reviewing the concepts examined in each article, and discussion questions relating them to a standard textbook. While Real World Macro is an excellent supplement to any mainstream text, its articles have also been keyed to David Colander's popular textbook, Economics, 5th edition, and its macroeconomics "split."

Real World Macro's readable articles are drawn from the pages of Dollars & Sense, the bimonthly magazine of popular economics. Dollars & Sense also publishes the books Real World Micro, Current Economic Issues, Real World Globalization, Real World Banking, The Environment in Crisis, Introduction to Political Economy, and Unlevel Playing Fields: Understanding Wage Inequality and Discrimination.

Average customer rating:
Real World Macro, 21st Edition
Daniel Fireside , John Miller , and Amy Offner
Manufacturer: Dollars & Sense/Economic Affairs Bureau, Inc.
ProductGroup: Book
Binding: Paperback
Similar Items:

Real World Micro, 11th edition

ASIN: 1878585460

Book Description

Real World Macro, 21st edition, is a lively, thought-provoking supplement to introductory and intermediate macroeconomics textbooks. Real World Macro asks the questions that standard textbooks largely neglect: What's so great about growth? Is unemployment "natural"? What's so new about the "New Economy?" Why should inequality matter?

Along with covering the basics-monetary and fiscal policy, productivity and investment, inflation and unemployment-Real World Macro includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory. It also takes a look at international trade and finance, covering such topics as the debt crisis and arguments for and against "free trade."

The newly updated and revised 21st edition contains new chapter introductions reviewing the concepts examined in each article, discussion questions relating them to a standard textbook, updated tables and appendices, and new articles addressing the latest real world issues and controversies. While Real World Macro is a great supplement to any mainstream text, its articles have also been keyed to David Colander's popular textbook, Economics, and its macroeconomics "split."

Average customer rating:
Real World Macro: A Macroeconomics Reader From Dollars & Sense
Ellen Frank , John Miller , Alejandro Reuss , and The D&S Collective
Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback

Macroeconomics | Economics | Business & Investing | Subjects | Books
ASIN: 1878585185

Book Description

This 18th edition of Real World Macro is a lively and thought-provoking supplement to introductory and intermediate macroeconomics textbooks. Real World Macro asks the questions that standard textbooks largely neglect: What's so great about growth? Is unemployment "natural"? What's so new about the "New Economy"?

Along with covering the basics -- monetary and fiscal policy, productivity and investment, inflation and unemployment -- this edition includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory.

Real World Macro's readable articles are drawn from the pages of Dollars & Sense, the bimonthly magazine of popular economics.

Average customer rating:
Real World Macro: A Macroeconomics Reader from Dollars & Sense, 24th edition
Daniel Fireside , James McBride , John Miller , and The Dollars & Sense Collective
Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Perfect Paperback
ASIN: 1878585665

Product Description

Real World Macro, 24th edition, is a lively, thought-provoking alternative to mainstream economics textbooks. Real World Macro asks the questions that standard textbooks try to avoid: What's so great about growth? Is unemployment "natural"? Why should inequality matter? Along with covering the basics--monetary and fiscal policy, productivity and investment, inflation and unemployment--Real World Macro includes a chapter on major controversies in macroeconomics, such as the legacy of Keynesianism in the United States and the basics of Marxist economic theory. It also takes a look at international trade and finance, covering such topics as the debt crisis and arguments for and against "free trade." The thoroughly updated and revised 24th edition contains new chapter introductions reviewing the concepts examined in each article, discussion questions relating them to a standard textbook, and new articles addressing the latest real world issues and controversies, including topics like Social Security, the bursting of the housing bubble, offshoring, the declining dollar, tax cuts, and the persistence of the racial and gender gap in jobs and income. While Real World Macro is a great supplement to any mainstream text, its articles have been keyed to David Colander's popular textbook, Economics, and its macroeconomics "split." Real World Macro's engaging articles are drawn from the pages of Dollars & Sense, the award-winning magazine of popular economics. Dollars & Sense also publishes Real World Micro, Current Economic Issues, The Wealth Inequality Reader, Real World Globalization, Grassroots Journalism, Striking a Balance: Work, Family, Life, Real World Banking, The Environment in Crisis, Introduction to Political Economy, and Unlevel Playing Fields: Understanding Wage Inequality and Discrimination.

Average customer rating:

Real World Macro

Manufacturer: Dollars & Sense
ProductGroup: Book
Binding: Paperback

Macroeconomics | Economics | Business & Investing | Subjects | Books
ASIN: 1878585002

Book Description

IT'S A RUFF LIFE

At last the book that dogs have begged for--a guide to unleashing your full canine potential and honing your competitive edge. Max and Scooter provide both inspiration and expert guidance to help dogs of all persuasions

¸  Break the cycle of passive-aggressive chewing
¸  Confront feelings of mixed-breed inadequacy
¸  Stop burying the past (and digging it up again)
¸  Apply the principles of power sniffing
¸  Master the seven habits of highly successful dogs
¸  Avoid tennis-ball dependency
¸  Overcome the Lassie complex
¸  Resist owner-inflicted cross-dressing
¸  Promote heavy petting
¸  Read your owner like a book

. . . and much more to help you become top canine in a dog-eat-dog world!

Customer Reviews:

Funny.......2004-12-08

I happen to know Max personally and I can vouch that everything he says in the book is true. My dog was very impressed by what his cousin had to say. The observations Max and Scooter make are hilarious.

Like Dr. Laura, except without the verbal abuse........2003-12-29

A lovely book, with stylish illustrations. While it reflects a bias toward certain warm-blooded, furry pets, statistics show that that higher mammals are more likely to make bad decisions than reptiles or fish, and, moreover, are far more likely to regret those decisions.

One of the funniest books that I ever read........1999-07-30

If you are a pet lover, especially a lover of labs and dachshunds, you will find this book delightful. If you need a insight into your pet or would like to lift your spirits and have a good laugh. I highly suggest that you purchase this book.

This book is a real Howl !.......1998-11-27

Max and Scooter deserve an honored place with the likes of Freud and Jung,only with more humor!

Filled with humor and delight!.......1998-08-10

This book depicts our dogs' ruff life perfectly. Our three dogs were thrilled as they slept on our pillows while we read the book to them!

Book Description

Intriguing and thoroughly entertaining, this is a unique novelization of an obsessive fan told through letters he wrote over 29 years to his idol, David Bowie.

Customer Reviews:

Fantastic exploration of pop fandom.......2002-10-24

The Bowie Letters chronicles a three-decade, one-way correspondence between the narrator, Gary, and David Bowie. What emerges in these letters is one of the finest meditations on what it means to be a pop fan that I have ever read.

Those who liked Nick Horby's "High Fidelity" but found themselves arguing with the narrator's selections of Desert Island Discs will enjoy this novel. It's a must-have for anyone who's spent too many hours over the years pouring over the liner notes of their favorite artist's albums.

My only complaints are two: 1) A discography of David Bowie would have been a nice addendum. Although one needn't be a Bowie fan to enjoy the book, my utter lack of knowledge about Bowie (I knew there was period in Berlin and I have ChangesBowie)sometimes made all the talk of reissues and Bowie's early work... not quite confusing, but a bit difficult to follow. 2) The end of the book lacks the charm and gusto of the first 250 pages. One of the most interesting questions that arises with any lifelong passion, particularly a passion for a musical artist, is how does that passion sustain itself or change over the years? What makes some people outgrow pop, and others not? Dave Thompson touches on this question, but it remains a mystery why Gary at 40 is still writing letters (albeit more sporadically) to the same pop star he wrote to at 16. Is it simply inertia that keeps us going?

Anyhow-- it's a question I pondered after completing this very enjoyable book, reminiscent of both Nick Hornby and Bob Greene's excellent BE TRUE TO YOUR SCHOOL. Highly recommended.

Book Description

What do Amsterdam prostitutes, NASA astronauts, cross-dressing texts, and Star Trek characters have in common? In Genre Fission, Marleen Barr wittily and eccentrically revitalizes cultural and literary theory by examining the points where such vastly different categories meet, converge, and reemerge as something new.

GENRE FISSION: A NEW DISCOURSE PRACTICE FOR CULTURE STUDIES.

Average customer rating:

GENRE FISSION: A NEW DISCOURSE PRACTICE FOR CULTURE STUDIES.
Marleen S. Barr
Manufacturer: Univ. Of Iowa Press,
ProductGroup: Book
Binding: Hardcover
ASIN: B000N7G6EY

Book Description

Macromedia Flash is fast becoming the Web's most widely used platform for creating rich media with animation and motion graphics, but mastering Flash isn't easy. Most entry-level books teach through simple examples that concentrate on either animation or scripting, but rarely both together. To get the most from Flash 8, you not only need to be proficient in programming/interface design, you need the creativity for story telling and the artistic insights to design fluid animation.

Flash 8: Projects for Learning Animation and Interactivity teaches Flash design rather than simply Flash itself. With a standalone series of walkthroughs and tutorials for Flash beginners coming from a graphics field, this book teaches Flash in the context of real-world projects. Rather than learn a Flash tool for the sake of it, you learn which areas of Flash are important, and which are less used, simply by seeing how typical content is actually created. And rather than a text-heavy approach, this graphically rich book leads you through hands-on examples by illustration.

Each project in the book starts with goals and broad sketches before moving to design and scripting. This helps you understand design intent-the why of the process-rather than just learning the interfaces and the how of it all. Along the way, you'll create Flash content that includes traditional animation techniques (as seen in full-length animated features), and ActionScript-based interactive animation, such as custom web site interface designs. You also learn how to combine both traditional animation techniques and ActionScript to create feature-rich Flash assets from the ground up.

Co-authored by educational developers with years of experience creating compelling content, interfaces, and applications, Flash 8: Projects for Learning Animation and Interactivity offers a content-driven approach that is also inspiration-driven. You learn because you're accomplishing something tangible, not because you think you need to know how a tool works.

If you want to understand how various features of Flash come together to create a final end design, this book provides you with both the insight and the know-how.

Customer Reviews:

Look Ma! I can Animate! And Interact!.......2007-04-19

I like this book. It's easy. It's clear. It reminds me of the wise words: "Keep it Simple Stupid!"

I used this book to teach a class of teenagers about Flash and it was great. I gave it to a marketing guy who professed an interest in making some stuff in Flash and it was great. And I've used it myself. Again, great. The authors have filled the book with practical mini-projects that explain various concepts in Flash.

This is a book about the basics for beginners. It covers the basics of a whole range of methods and techniques. And it touches upon more advanced concepts briefly and helpfully. All the way from the drawing tools in Flash to using some action script and bit map effects. It has a very clear explanation of what a conditional statement is, for example. And also exaplins variables and scope succintly and accurately. It also tells you how to make a roll-over button in Flash. Awesome! (Hey... remember the first one you made? I still get excited about swapping images on the fly with code, so I can dig it.)

If you know somebody who has NO CLUE - and I include myself in that category at times, obviously - how to: center something on the stage (Align), undo to ten steps ago (History), make a photo move around (Importing, Tweening), have a cartoon character walk believably (Walk Cycles), display only part of a photo (Masking), make a volume knob for your own web radio station (Sound Control), let people email them from their Flash website (Form Data)... Well, then! This is the book for them.

This is great for the beginner.......2007-04-18

Flash 8 Projects for learning Animation and Interactivity
By Rich Shupe & Robert Hoekman, Jr.
Publisher: O'Reilly
Copyright 2006
IBSN: 0-596-10223-2

Review by: Linda Weller

The books learning style is organic. They pair topics with goals. You learn by doing. Shortcuts are highlighted. Self teaching is encouraged by allowing you to expand on the projects using what you have learned. Sample files are available online or on the CD Rom.

They try to spoon feed you a little ActionScript in the sidebars of the book. Then you get to the chapter on creating a form and wow your using somewhat complex ActionScript and a PHP form. I hope you have a server installed that allows PHP for this one.
This book is filled with lots of special little tips. For example they tell you the difference between object level undo's and document level undo's. I bet you thought it was just ctrl +z.

Some of the Flash 8 features that are covered are Object drawing and Merge draw and when to you each one, metadata fields to make your Flash files search engine friendly, copy to grid assistant and, the distributed duplicate assistant.

Productivity tips are covered using the align panel, timeline effect assistants and the history panel. Have you ever needed to change a symbol's registration point after it is made? Go to the Info window.

Usability is covered. The author's show you how to add an active content bar to your menu buttons so the user knows where they are in the menu. Also, using the anchor from the label type drop down menu which is like an HTML anchor enables the back and forward buttons to work when navigating browsers.

There is information on all the basics: making an invisible button, tweening, shape tweening and, masks. How to work with assets is discussed. They show why we use PNG format in Flash with a rather graphic example. You can access round trip editing with a program of your choice.

Chapter 7 is loaded with lots of animation techniques such as using shape tweening to have a house draw itself, gradient masks, enabling bitmap caching with ActionScript on the mask and masked movie clips. There is a whole exercise to help you learn to decide when you would use scripted and when you would use timeline animation.

The chapter on sound give you some great tips on trimming unused portions of your sound and using short loops to optimize your files. They even tell you of a free sound editor. You create an MP3 player and a video player with ActionScript as well as creating players using the components.

All the new Bitmap caching and filter effects are discussed. You make bevel filters using ActionScript 2.0 classes.

They close off the last chapter with lots of web resources and tips. For example for file optimization purposes you can go to "file--save-- compact new" this totally removes deleted files from the system and reduces file size.

VERY VERY HIGHLY RECOMMENDED!!.......2006-10-10

Are you a beginning Flash user who wants to bring their project ideas to life? If you are, then this book is for you. Authors Richard Shupe and Robert Hoekman, have done an outstanding job of writing a book that includes everything you need to get started in Flash.

Shupe and Robert Hoekman, begin by showing you how to use Flash's vector drawing tools. Then, the authors describe how you can set up your work environment the way you feel most comfortable. The authors then show you how to use a few essential techniques to create your first animated Flash movie. Next, they show you how to give your audience some control through the use of buttons and ActionScript. The authors also show you how Flash can work with other applications to help you meet your project needs. They continue by showing you how movie clips allow you to create animations that play independently of one another. Then, the authors show you how to create an animated advertisement for the sale of a home; as well as, other experience with some of these techniques. Next, they show you how to work with sound. They continue by showing you how to add video to your projects, with and without Action Script. Then, the authors describe how you can composite bitmap and vector assets on the fly and learn how to inject a heightened sense of expression into your files with real-time filter effects. The authors then show you how to use text. Next, they focus on solving one problem: Keeping initial download times to a minimum without compromising too much quality or creativity. The authors also show you how to use a template and components to construct a three-question quiz about what you've learned so far. They continue by exploring two slightly less conventional distribution methods for Flash content. Finally, they show you a few projects that demonstrate some of Flash's less common uses.

Several techniques are used in this most excellent book to help you better understand and retain the information you are given. More importantly, the preceding approach is what makes this book more effective learning tool than other books on the shelf.

Learning Flash animation for beginner.......2006-08-13

The Flash 8 projects for learning Animation and Interactivity book is a good resource for beginner to learn animation. It takes you step by step using practice examples to teach you basic animation techniques. The title of the book show two issues the first one is learning animation and I think the writer covered this part very well for beginners. The second issue is Learning Interactivity, which is covered along with the animation. The chapter that causes confusion for me is the 13th chapter. As it talks about e-learning in Flash, which is a very big issue that can not covered in one chapter, even for beginners. I think this part needs another book to cover deeply and give the beginner a strong beginning step in the field of e-learning.
Regardless the 13th chapter I see the book focused well and this helps the beginners to grasp the idea of the animation in Flash.

A Good Channel through which to learn Flash interface and action script.......2006-05-17

As the title states, this project-based approach to learning Flash 8 covers everything from becoming familiar with the interface to using both vector graphics versus pixilated images to the power of writing action script.

For the beginning Flash 8 user, this book starts from scratch on how to draw objects. It begins by having the reader draw a simple box; by then end of the third chapter, what started as one object has become a movie, complete with alpha effects, motion effects, and even a first stab at action script. The remainder of the book builds off these core aspects of Flash. As a beginner, the book made it easy to follow through the step-by-step processes required to make Flash 8 work as desired.

Not only does the book walk Flash users through the step-by-step processes, it also includes very useful sidebar notes and separate comment boxes (not to mention the wide sidebar space that just happen to be perfect for note-taking). These features are helpful in understanding how Flash `thinks' about the commands given in the projects. Also, the side notes will oftentimes refer the reader to the chapter in which a process is discussed in more detail to aid those more experienced users who have skipped around rather than reading the book cover-to-cover. Another handy feature of Flash 8: Projects for Learning Animation and Interactivity is the appendix titled "Tips and Resources," which lists some optional websites to extend Flash 8s possibilities; there is also a list of sites to practice with more tutorials.

One potential downside of working through these projects comes with any book that uses the project-based approach: time. It takes time to work through the examples, even the ones that start out with some of the background work already done for you. However, this approach also gives a more thorough understanding of Flash 8 and should be beneficial to anyone who prefers a hands-on approach to learning the software. As such, it may be best suited for beginning users, but definitely has some information throughout that all semi-experienced Flash users should know.

Flash 8: Graphics, Animation & Interactivity

Average customer rating:

Great book for experienced software users trying to pick up Flash
Worst software book ever

Flash 8: Graphics, Animation & Interactivity
James L. Mohler
Manufacturer: Cengage Delmar Learning
ProductGroup: Book
Binding: Paperback

General | Arts & Photography | Subjects | Books

General | Graphic Design | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

General | Engineering | Professional & Technical | Subjects | Books

Reference | Engineering | Professional & Technical | Subjects | Books

All Titles | Qualifying Textbooks - Fall 2007 | Stores | Books

Arts & Photography | Qualifying Textbooks - Fall 2007 | Stores | Books

Computers & Internet | Qualifying Textbooks - Fall 2007 | Stores | Books

Professional | Qualifying Textbooks - Fall 2007 | Stores | Books
Similar Items:

ASIN: 1401871054

Book Description

Through five releases of Macromedia's industry-standard Web graphics software program, James Mohler has become the indispensable resource for those looking to master the power of Flash. Flash:8 Graphics, Animation & Interactivity delivers Mohler's widely praised hands-on approach to learning for the newest version of Macromedia® Flash. Exercises and examples in the book, and the on back-of-the book CD, combined with step-by-step explanations, provide the best of both worlds-not just telling you how flash works, but showing you as well. For those new to flash, there are plenty of exercises designed to quickly get users up to speed quickly. Intermediate and advanced Flash users will find new exercises that demonstrate the latest features of version 8 as well as a valuable series of examples that illustrate some of the more complex elements of the software. The book features chapters on graphic techniques, bitmap graphic integration, typography and text, symbols, libraries, sound, animation, interactive techniques-plus an essential introduction to Flash's internal scripting language, Action Script.

Customer Reviews:

Great book for experienced software users trying to pick up Flash.......2007-09-23

After working through many "do something right now" tutorials - I felt like I could butcher my way through simple Flash projects and action script, but wasn't really using the software the way it was designed to be used.

I think this book is an ideal read if you've been through Flash tutorials that show you how to use the program, but don't walk you through an overview from top to bottom, explaining the idiosyncrasies, gotchas and tips along the way. While the lessons are not particularly project oriented (like Classroom in a book style), you get a framework for continued learning.

For a programmer / experienced software user who wants to learn Flash, I would recommend reading this book and finding tutorials online to go in deep on areas relevant to your specific project.

Worst software book ever.......2007-07-12

I had the misfortune to buy this book for an online class on VR. We were supposed to work our way through the book chapter by chapter, as we took the class online. Admittedly, the online class did not support the flash part of the instruction in any way.

Having said that, I found this book to be the worst book ever for learning a software. The progression of the lessons was clunky and the files that were included as a support for each lesson were hard to use and sometimes impossible to understand. Instead of giving projects to work on, the book focused on explaining each and every button and menu item. One problem with this was a button or pallett or menu item would be mentioned in the text with no graphic to show where to find it. Often you could get lost in trying to find what the heck was being discussed. In fact, the book was very short on graphics, period, which is bad since the program itself is very visual.

I would never recommned this book to anyone who wants to learn flash.

Flash 8: Imagen, Animacion E Interactividad / Graphics, Animation And Interactivity (Diseno Y Creatividad / Design and Creativity)

Average customer rating:

Flash 8: Imagen, Animacion E Interactividad / Graphics, Animation And Interactivity (Diseno Y Creatividad / Design and Creativity)
James L. Mohler
Manufacturer: Anaya Multimedia
ProductGroup: Book
Binding: Paperback

General | Graphic Design | Computers & Internet | Subjects | Books

General | Computers & Internet | Subjects | Books

Spanish | Foreign Language Nonfiction | Nonfiction | Subjects | Books

Computación e internet | Libros en español | Formats | Books

Books:

Books Index

Books Home

Recommended Books