The Complete Idiot's Guide to Starting an Online Business
Average customer rating: 3.5 out of 5 stars
  • Don't bother
  • A great reference tool
  • Best book for the starter
The Complete Idiot's Guide to Starting an Online Business
Frank Fiore
Manufacturer: Alpha
ProductGroup: Book
Binding: Paperback

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ASIN: 0789721937

Amazon.com

There's no mystery about why Internet-centric businesses figure prominently in the popular consciousness these days: they're a great way to make a lot of money. The Complete Idiot's Guide to Starting an Online Business acknowledges that you can make a killing by taking a Web company public and explains, in layperson's terms, a bit about the process. However, the real service in this book is in the way it brings the reader down to earth by puncturing visions of instant e-wealth and then diligently explaining how to make real (read "bankable," not necessarily "enormous quantities of") money. The income streams you can build are generally tiny by Wall Street standards, but they can be very significant on a personal or family scale. You'll get a realistic view of Web business here, and that's why this book is worth reading.

The book suffers a bit when it attempts to explain the mechanics of Web publishing (a huge subject that's covered far better elsewhere), and there's very little discussion of the specific procedures involved in setting up a site to take credit cards. (This is a significant omission.) Coverage of soft matters, however, is good. The reader gets a tour through the thought processes involved in developing a business plan, plus all the details online entrepreneurs have to take care of (including dull things like fulfillment and order processing). Having a good idea and an attractive Web site won't cut it. Rather, a successful business has to know its product, know its customers, and unfailingly provide top-flight customer service. This book shows how to do all three. --David Wall

Topics covered: Selling products and services on the Internet, as the startup process applies to everyday entrepreneurs. Sections deal with defining a business plan, getting money for startup and growth, designing a Web site that draws and retains customers, advertising, marketing, and fulfillment.

Book Description

The Complete Idiot's Guide to Starting an Online Business shows why and how to establish company Web sites and Intranets. It speaks specifically to the idea of distributed information as capital and how to use the Web and Web technologies to positively impact revenues. See how to set objectives, create strategies, and implement programs for Web-related communications that will impact your company's marketing, sales and financial activities. Learn to manage a Web site and maximize the use of information gleaned from an online presence. Also included: an overview of E-commerce, explanations of various Web software tools, the basics of Web design and how to set up a company Intranet.

Customer Reviews:

1 out of 5 stars Don't bother.......2001-01-25

This book tries to cover all aspects of e-commerce on the internet but stays at a "dummy" level in terms of educating the reader about the specifics. It lacked depth and was too general for me to get anything out of it. Plus it is cluttered with many outdated and annoying web references that detract readers from the chapter readings.

5 out of 5 stars A great reference tool.......2000-07-19

There are a lot of references to resources on the web relating to the topics covered in the book. Just what I needed! The book has straightforward and simple writing about the considerations of starting and running a web site for profit. Then if you want to do more research, there are plently of URLs to start your research on the web about the resources available. Perfect for a beginner. This book also is showing up on bookshelves under the title "The Complete Idiot's Guide to Starting an Online Business" under the same ISBN. Gordon Whyte is not given credit as an author on this version, he just does the forward for the book.

4 out of 5 stars Best book for the starter.......2000-05-13

After reading this book, I have started my own website. It gives most of the information required to setup online business

Advances in Quantitative Analysis of Finance and Accounting, Volume 5 (Advances in Quantitative Analysis of Finance and Accounting)
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    Advances in Quantitative Analysis of Finance and Accounting, Volume 5 (Advances in Quantitative Analysis of Finance and Accounting)

    Manufacturer: JAI Press
    ProductGroup: Book
    Binding: Hardcover

    EconometricsEconometrics | Economics | Business & Investing | Subjects | Books
    FinanceFinance | Business & Investing | Subjects | Books | Banks & Banking | Corporate Finance | Foreign Exchange | Inflation | Interest
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    ASIN: 076230197X

    Book Description

    Hardbound.

    Attitudes towards crime and punishment in upper Canada, 1830-1850: A documentary study (Working paper of the Centre of Criminology, University of Toronto)
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      Attitudes towards crime and punishment in upper Canada, 1830-1850: A documentary study (Working paper of the Centre of Criminology, University of Toronto)
      J. M Beattie
      Manufacturer: Centre of Criminology, University of Toronto
      ProductGroup: Book
      Binding: Unknown Binding

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      ASIN: 0919584314
      Capital Punishment In Canada (The Carleton library ; no. 94)
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        Capital Punishment In Canada (The Carleton library ; no. 94)
        D. Chandler
        Manufacturer: Mcgill Queens Univ Pr
        ProductGroup: Book
        Binding: Paperback

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        ASIN: 0771097948
        A concise history of capital punishment in Canada, (A Frontier publication)
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          A concise history of capital punishment in Canada, (A Frontier publication)
          Frank W Anderson
          Manufacturer: Frontier Pub
          ProductGroup: Book
          Binding: Unknown Binding

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          ASIN: B0006CGS0I
          Deterrence & the death penalty: A critical review of the econometric literature
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            Deterrence & the death penalty: A critical review of the econometric literature
            Robert G Hann
            Manufacturer: Communication Division of the Ministry of the Solicitor General
            ProductGroup: Book
            Binding: Unknown Binding

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            ASIN: 0660004852
            The Last to Die: Ronald Turpin, Arthur Lucas, and the End of Capital Punishment in Canada
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              The Last to Die: Ronald Turpin, Arthur Lucas, and the End of Capital Punishment in Canada
              Robert Hoshowsky
              Manufacturer: Hounslow Press
              ProductGroup: Book
              Binding: Paperback

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              ASIN: 1550026720

              Book Description

              Although they committed separate crimes, Arthur Lucas and Ronald Turpin met their deaths on the same scaffold at Toronto's Don Jail on December 11, 1962. They were the last two people executed in Canada, but surprisingly little was known about them until now. This is the first book to uncover the lives and deaths of Turpin, a Canadian criminal, and Lucas, a Detroit gangster. The result of more than five years of research, The Last to Die is based on original interviews, hidden documents, trial transcripts, and newspaper accounts.

              Featuring crime scene photos and never-before-published documents, this riveting book also reveals the heroic efforts of lawyer Ross MacKay, who defended both men, and Chaplain Cyril Everitt, who remained with them to the end. What actually happened the night of the hangings is shrouded by myth and rumour. This book finally confirms the truth and reveals the gruesome mistake that cost Arthur Lucas not only his life but also his head.

              They Were Hanged
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                They Were Hanged
                Alan Hustak
                Manufacturer: Lorimer
                ProductGroup: Book
                Binding: Paperback

                GeneralGeneral | Reference | Subjects | Books
                ASIN: 1550280147
                Release Date: 1987-01-01
                Uncertain Justice: Canadian Women and Capital Punishment, 1754-1953
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                  Uncertain Justice: Canadian Women and Capital Punishment, 1754-1953
                  F. Murray Greenwood , Beverley Boissery , F. Murray Greenwood , and Beverly Boissery
                  Manufacturer: Dundurn Press
                  ProductGroup: Book
                  Binding: Paperback

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                  ASIN: 1550023446

                  Book Description

                  In 1754 Eleanor Powers was hung for a murder committed during a botched robbery. She was the first woman condemned to die in Canada, but would not be the last. In Uncertain Justice, Beverley Boissery and Murray Greenwood portray a cast of women characters almost as often wronged by the law as they have wronged society. Starting with the Powers trial and continuing to the not-too-distant past, the authors expose the patriarchal values that lie at the core of criminal law, and the class and gender biases that permeate its procedures and applications. The writing style is similar to that of a popular mystery: "Harriet Henry lay dead. Horribly and indubitably. Her body sprawled against the bed, the head twisted at a grotesque angle. Foam engulfed the grinning mouth." Scholarly analysis combines with the narrative to make Uncertain Justice a fascinating and engaging read. There is a wealth of information about the emerging and evolving legal system and profession, the state of forensic science, the roles of juries, and the political turmoil and growing resistance to a purely class-based aristocratic form of government.
                  A brutal legacy.(capital punishment, abortion: Canada)(Brief Article)(Column): An article from: Catholic Insight
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                    A brutal legacy.(capital punishment, abortion: Canada)(Brief Article)(Column): An article from: Catholic Insight
                    Joe Campbell
                    Manufacturer: Catholic Insight
                    ProductGroup: Book
                    Binding: Digital

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                    ASIN: B0008EXMP8
                    Release Date: 2005-07-29

                    Book Description

                    This digital document is an article from Catholic Insight, published by Catholic Insight on March 1, 2002. The length of the article is 751 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

                    Citation Details
                    Title: A brutal legacy.(capital punishment, abortion: Canada)(Brief Article)(Column)
                    Author: Joe Campbell
                    Publication: Catholic Insight (Magazine/Journal)
                    Date: March 1, 2002
                    Publisher: Catholic Insight
                    Volume: 10 Issue: 2 Page: 32(1)

                    Article Type: Brief Article, Column

                    Distributed by Thomson Gale
                    The Canadian public and the death penalty: A study of a social attitude
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                      The Canadian public and the death penalty: A study of a social attitude
                      Ezzat A Fattah
                      Manufacturer: Criminology Dept., Simon Fraser University
                      ProductGroup: Book
                      Binding: Unknown Binding
                      ASIN: B0007BVTRA
                      Capital punishment: A bibliographic essay
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                        Capital punishment: A bibliographic essay
                        Frank G. P Lewis
                        Manufacturer: F.G.P. Lewis
                        ProductGroup: Book
                        Binding: Unknown Binding
                        ASIN: B0007C7NE2

                        Australian Standard for the Hygienic Production of Ratite (Emu/Ostrich) Meat for Human Consumption: SCARM Report 71
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                          Australian Standard for the Hygienic Production of Ratite (Emu/Ostrich) Meat for Human Consumption: SCARM Report 71

                          Manufacturer: CSIRO Publishing
                          ProductGroup: Book
                          Binding: Paperback

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                          ASIN: 0643064141

                          A Symposium on Inorganic Nitrogen Metabolism, JHU, 1955: Function of Metallo-Flavorproteins
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                            A Symposium on Inorganic Nitrogen Metabolism, JHU, 1955: Function of Metallo-Flavorproteins
                            William D. McElroy
                            Manufacturer: The Johns Hopkins University Press
                            ProductGroup: Book
                            Binding: Hardcover

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                            ASIN: 0801804108

                            Introductory Remote Sensing Digital Image Processing and Applications
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                              Introductory Remote Sensing Digital Image Processing and Applications
                              Paul Gibson
                              Manufacturer: Routledge
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                              ASIN: 0415189624

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                              This is a unique interactive text package offering students step-by-step, practical hands-on experience of digital image processing. The hardback edition includes a CD-ROM with fully functional image processing software.

                              Electrons in Strong Electromagnetic Fields: An Advanced Classical and Quantum Treatment
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                                Electrons in Strong Electromagnetic Fields: An Advanced Classical and Quantum Treatment
                                V. R. Khalilov
                                Manufacturer: Taylor & Francis
                                ProductGroup: Book
                                Binding: Hardcover

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                                ASIN: 2884490159

                                Book Description

                                This book presents a quantum-theoretical consideration of some important and interesting processes occuring in the presence of intense electromagnetic fields, both in the quasiclassical and essentially quantum regions of electron motion. The material is based on results obtained by the author and his colleagues, and includes a number of exact expressions and equations for the phenomena he observes. He proposes a new interpretation of the phenomenon of radiation self-polarization of electrons and positrons in storage rings, and predicts a new physical effect, which he calls "resonant transition scattering in the presence of a strong non-stationary electromagnetic field." In addition to this, he describes the effect of a superstrong magnetic field on the chemical equilibrium of neutron, proton and electron gases in the neutron star core.

                                Casual Rex: A Novel
                                Average customer rating: 4 out of 5 stars
                                • Worthy prequel to Anonymous Rex
                                • Not every idea is worthy of a series
                                • The ingeniously weird prequel to Anonymous Rex
                                • Audio Version - If you can find it - GET IT!
                                • The Prequel's Finally Better
                                Casual Rex: A Novel
                                Eric Garcia
                                Manufacturer: Villard
                                ProductGroup: Book
                                Binding: Hardcover

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                                1. Anonymous Rex Anonymous Rex
                                2. Hot and Sweaty Rex (Dinosaur Mafia Mysteries) Hot and Sweaty Rex (Dinosaur Mafia Mysteries)
                                3. Hot and Sweaty Rex: A Dinosaur Mafia Mystery (Dinosaur Mafia Mysteries) Hot and Sweaty Rex: A Dinosaur Mafia Mystery (Dinosaur Mafia Mysteries)
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                                ASIN: 0679463070
                                Release Date: 2001-03-06

                                Amazon.com

                                There are any number of ways to approach Hollywood Boulevard, but for pure shock value, the key is to strike at the heart of the beast, right where the cheese factor is the highest: the intersection of Hollywood and Highland Avenue. That's Limburger, baby, with a side of extra stink.
                                With this kind of snappy commentary, Vincent Rubio may seem like your average hard-boiled, cold-blooded Los Angeles PI. But as Eric Garcia's legions of fans already know from Anonymous Rex, Vincent is anything but average--though he is cold-blooded. Garcia's conceit, so cleverly fashioned that it seems oddly natural, is that dinosaurs never really became extinct and that your next-door neighbor might just be a T. rex in a latex costume. It's a twist that allows Garcia to poke fun at our human quirks ("Ankylosaurs have difficulty expressing emotion visually. Think Al Gore."), but it doesn't detract in the slightest from his well-paced, drolly comic noir.

                                In Casual Rex, a prequel to the first novel, Vincent, a velociraptor, gets conned into helping out his partner Ernie's ex-wife Louise. Ernie still can't resist Louise's "lilac and warm oatmeal" pheromone signature and crocodile tears (almost literally, since Louise is "one of those unfortunate dinosaurs for whom the lachrymal glands are still overproductive, even after millions of years of evolution worked this kink out of the rest of our systems"). When she comes to the agency with a story of her younger brother Rupert's involvement in a dino cult, the pair quickly find themselves masquerading as cult members, or Progressives. The Progressives are intent on reclaiming their dinosaur ancestry, or as they put it, "becoming 100% Dinosaur Natural."

                                The smooth talk and the stunning beauty of cult leader Circe, whose velociraptor pores emit a dizzying scent of rosemary, fennel, and thyme (all powerful dino intoxicants), fascinates even skeptical Vincent. But it quickly becomes apparent that something dangerous is simmering beneath the surface of the cult. The only question is whether Vincent and Ernie will figure out what's going on before they become 100% Dinosaur Dead.

                                Garcia's first novel became something of a cult item in its own right. Fans will be happy to know that Casual Rex delivers the goods again; it's funny enough to render the sophomore jinx extinct. --Kelly Flynn

                                Book Description

                                In 1999, Eric Garcia made his mark with one of the most striking mystery debuts of the year, Anonymous Rex, hailed as a dino-mite detective yarn by People, inventive and imaginative by USA Today, and a fresh and antic comic thriller by The Seattle Times. Now, with Casual Rex, the sharpest dinosaur-detective in Los Angeles is back, funnier and grittier than ever, for the next tale in this acclaimed series.

                                Vincent Rubio is a private eye, working the angles in Los Angeles with his partner, Ernie. They've got the usual problems bills, bum cases, woman troubles. But being dinosaurs is not a problem, as long as their latex disguises fit properly.

                                Not all dinosaurs agree. Some have joined a mysterious back-to-basics movement led by a beautiful and beguiling Velociraptor to help dinosaurs find themselves, let their tails hang out, and roam about as they really are. When a member of this cult dies under suspicious circumstances, Vincent and Ernie must investigate, while simultaneously handling the case of the missing Mussolini the theft of a rare and priceless prosthetic penis treasured in the dinosaur community.

                                With Casual Rex, Eric Garcia takes readers even more deeply into this warped underworld and succeeds in making it all believable. The result is a novel that is as hilarious and entertaining as it is original.

                                Download Description

                                Private eye Vincent Rubio is back, working with his partner, Ernie. Being dinosaurs is not a problem, as long as their latex disguises fit properly. But some dinosaurs have joined a mysterious back-to-basics movement to help dinosaurs "find" themselves and roam about as they really are. When a member of this cult dies, Vincent and Ernie must investigate.

                                Customer Reviews:

                                3 out of 5 stars Worthy prequel to Anonymous Rex.......2006-10-01

                                I bought this book because I absolutely loved Anonymous Rex. For those who don't know, this detective series is about a private investigator named Vincent Rubio, who also happens to be a dinosaur. It turns out that dinosaurs never became extinct. They just decided to disguise themselves to look like humans. Not all dinosaurs agree, however, and have formed a back-to-nature cult.

                                As with Anonymous Rex, Garcia's writing is crisp and witty and fits the genre with tongue-in-cheek. I found this book as funny and entertaining as the original and I highly recommend it.

                                I know that Garcia already has another dinosaur private eye book out called Hot and Sweaty Rex, but I doubt I will read it. It was a great idea, but I am glad to hear that Garcia is letting the dinosaurs go after that. Three dinosaur PI books is plenty.

                                1 out of 5 stars Not every idea is worthy of a series.......2005-06-21

                                I know I continue to rant about series books and how they are draining the life out of publishing, but I shall continue to do so while books like this come out.

                                The prequel to "Anonymous Rex", which was mildly engaging, this story doesn't really go anywhere. Garcia has already thoroughly explored the world of these dinos-in-disguise. This novel doesn't cover any new territory. And being a follow up, it can't surprise you with its originality either. The publishers throw this sort of uninspired material out there because they know readers will snatch it up because it's familiar. New ideas are out there, folks, so why do we, as readers, have to become so obsessed with one writer and one story?

                                But that's beside the point. This book just isn't very interesting, and the story takes forever to go anywhere. Plus, it's never really clear what's at stake through most of it. Dinos and humans living together. So what? It's just a convenient fantasy element stacked atop a formulaic plot. And Garcia's writing, which showed promise in "Anonymous Rex", just takes a nosedive. Even he doesn't really seem to know or care what the story is about.

                                Eh, whatever. If you liked the first one, you'll probably like this one. But take a moment and ask yourself that question: "Do I like it because it's good, or because it's familiar?"

                                4 out of 5 stars The ingeniously weird prequel to Anonymous Rex.......2005-05-25

                                This novel has gotten a fair amount of hype - and, I would argue, deservedly so because it really is unusual, memorable, and well-written. I must admit I didn't find the book as funny as I expected it to be, however. Certainly, there is a lot of humor in these pages, but this is a much deeper story than the quirky farce I expected it to be - and that is actually a good thing. There is one scene in the book, for example, that really captures the heartrending pain of a father who has lost his only son to suicide - and the comical bits surrounding it only make it that much more touching and poignant.

                                Casual Rex is, first and foremost, a mystery - told in the classic first person, film noir-ish, hard-boiled private eye perspective. The kicker, though, is the fact that Vincent Rubio is a dinosaur - a Velociraptor, to be exact. It seems that dinosaurs survived the great cataclysm 65 million years ago, after all; they witnessed the rise of homo sapiens and now dwell among them (in much smaller bodies than their ancestors), their true identities hidden by elaborate guises involving lots of straps, buckles, and epoxy. No human knows that dinosaurs live among them, but the dinosaurs themselves can easily identify one another by smell. They can be found in every profession, so whenever one of their kind kicks the bucket, needs some dental work, or goes out looking for entertainment, they're taken care of outside the prying eyes of humans.

                                Victor and his partner Ernie are your basic PI's - snooping on roving spouses, hunting down prostitutes with sticky hands (wait a minute there - I'm talking about stealing), etc. That humdrum state of existence changes when Ernie's ex-wife asks them to find her brother and bring him home (forcibly, if necessary). It seems the poor kid has gotten all caught up in a dino cult called the Progressives. Most dinosaurs have accepted the fact that they have to go to great pains to pass themselves off as humans, but some yearn for the old lifestyle, free of their human guises and able to kick back and do the kinds of things the dinosaur ancestors used to do (much of which involves the free use of a lot of very sharp teeth). Vic and Ernie infiltrate the cult and get their man - but that's just the beginning of the story. There's something really sinister going on here, and our detective heroes are determined to find out just what the Progressives are up to. Their mission eventually leads them to a back-to-nature retreat in the islands of Hawaii, where they learn even more than they bargained for about the cult.

                                The fact that Casual Rex wasn't quite as funny as I expected it to be is certainly not a bad thing - I didn't really expect much of a plot, so I was pleasantly surprised to find plenty of meat to this story. It does, after all, deal with such serious issues as drug abuse (ah, sweet basil), cults, murder, and your proverbial world domination and genocide - as well as friendship, honor, and humanity (or whatever the dinosaur equivalent of that would be). The writing style is delightfully quirky, the absurdist setting is effectively presented (with explanations of dinosaur culture over the millennia enriched by rich and numerous off-the-cuff remarks), the action is well-paced, the tragedies that take place over the course of the novel are surprisingly poignant, and a rising level of suspense (not to mention curiosity) definitely draws the reader in and carries him/her all the way to the end. Be forewarned, though: if you read one of Eric Garcia's novels, you will very likely want to read them all.

                                5 out of 5 stars Audio Version - If you can find it - GET IT!.......2005-03-05

                                Picked this up on eBay recently, and was astounded at what an absolutely fantastic reader Jim Hanks (brother of Tom - Yes, THAT Tom Hanks) was. This guy understands that audiobooks are a separate medium that require specific skills, particularly in the humor genre. It's not enough to know how to read, you must be able to perform and bring the words on the page to life. The reader must also be matched to the material in the same way animated chracters are in films. Jim Hanks is a PERFECT match. It's a shame he didn't get the job for the other 'Rex' novels.

                                Five stars, Jim! You do the Hanks name proud.

                                5 out of 5 stars The Prequel's Finally Better.......2004-11-04

                                After just picking up Anonymous Rex because the cover caught my eye, I was surprised to find out how witty and well written it is, despite the fact that sci-fi novels really never seem to be good readin'. As you could imagine, I just had to pick up the next one (or in this case, the one before it). This book is truly the work of an articulate marvel. The innuendos and hardened, realistic characters make them seem like everyday joes (pfft, please), in an everyday world (I restate my previous comment). Follow your nose (more than one pun intended, catch them?) to your nearest bookstore to get this.

                                Books:

                                1. The Courage to be Rich: Creating a Life of Material and Spiritual Abundance
                                2. The Essential Guide to Computing: The Story of Information Technology
                                3. The Everything Budgeting Book: Practical Advice for Spending Less, Saving More, and Having More Money for the Things You Really Want (Everything Series)
                                4. The Lord of the Rings: The Two Towers (Prima's Official Strategy Guide)
                                5. The Mac OS X Conversion Kit: 9 to 10 Side by Side, Panther Edition
                                6. The Myth of Homeland Security
                                7. The New Retirementality: Planning Your Life and Living Your Dreams....at Any Age You Want (New Retire-Mentality)
                                8. The XML Schema Companion
                                9. The Zen of Direct3D Game Programming (Prima Tech's Game Development)
                                10. Throughput Accounting

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